Award-winning Case Study For Casino RSM Club By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Casino RSM Club”, or large enterprises, they have established a Facebook page for advertising and promotion. “Casino RSM Club” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Casino RSM Club” through the method of adspy!

Casino RSM Club Facebook ad Introduction by ad spy method

“Casino RSM Club” introduction:The Casino Returned Servicemen’s Memorial (RSM) Club is the leading community organisation in the Richmond Valley.

“Casino RSM Club” Facebook ads last run:2020-02-17 06:48:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Casino RSM Club” ads data to help “Casino RSM Club” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Casino RSM Club”. In this report, we analyze in detail the best ad cases of “Casino RSM Club”.

Casino RSM Club Top3 Ads Case Study:

Advertisers Casino RSM Club Casino RSM Club Casino RSM Club
Ad title Anzac Day Mr Beef 2019. Have you got what it steaks? Easter Eggstravagnza Raffle
Ad text 2 Up at the RSM. In aid of Legacy. Anzac Day from 1:30pm Casino RSM Club is seeking Mr Beef for 2019. Have you got what it steaks? Casino RSM's Giant Easter Egg Raffle! Tickets on Sale from 1:00pm Raffle Drawn from 3:00pm
Ad format Image Image Image
Categories Sports Club Sports Club Sports Club
Duration 4 days 4 days 1 days
Like 14 7 23

Casino RSM Club Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Casino RSM Club” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Casino RSM Club” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Casino RSM Club” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Anzac Day Mr Beef 2019. Have you got what it steaks? Easter Eggstravagnza Raffle
Ad text  2 Up at the RSM. In aid of Legacy. Anzac Day from 1:30pm  Casino RSM Club is seeking Mr Beef for 2019. Have you got what it steaks?  Casino RSM's Giant Easter Egg Raffle! Tickets on Sale from 1:00pm Raffle Drawn from 3:00pm
Ad type  other  other  other
Ad word count 57  74  92

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Casino RSM Club”, the text type used is other to obtain the best ad performance. “Casino RSM Club” can use this copy style more. On the other hand, “Casino RSM Club” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Casino RSM Club” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Casino RSM Club” are:EVENT_RSVP,LEARN_MORE,EVENT_RSVP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “EVENT_RSVP” help “Casino RSM Club” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Casino RSM Club” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Casino RSM Club” top 3 ads schedules are: 4 days,4 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Casino RSM Club”‘s top 1 ad duration is 4 days. Every advertisement has a life cycle.
“Casino RSM Club” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Casino RSM Club” ad case study report

If you want to check the best ad case study of other advertisers related to “Casino RSM Club”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Casino RSM Club”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.