Award-winning Case Study For Carreira Beauty By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Carreira Beauty”, or large enterprises, they have established a Facebook page for advertising and promotion. “Carreira Beauty” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Carreira Beauty” through the method of adspy!

Carreira Beauty Facebook ad Introduction by ad spy method

“Carreira Beauty” introduction:A comunidade mais queridinha dos profissionais da beleza. Você encontrará muitos profissionais, vagas de empregos, divulgação e tira dúvidas sobre beleza

“Carreira Beauty” Facebook ads last run:2020-02-20 21:02:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Carreira Beauty” ads data to help “Carreira Beauty” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Carreira Beauty”. In this report, we analyze in detail the best ad cases of “Carreira Beauty”.

Carreira Beauty Top3 Ads Case Study:

Advertisers Carreira Beauty Carreira Beauty Carreira Beauty
Ad title WORKSHOPS Estudantes (R$50) Workshops na Beauty Fair 2014 CURSOS na Beauty Fair 2014
Ad text Beauty Fair 2014 - Workshops Estudantes: para quem está começando no mercado de Beleza. Inscriçõe... Beauty Fair 2014 (7/set): Não perca Cursos e Workshops com Top Stylists, Maquiadores de Celebrida... Beauty Fair 2014 - CURSOS com Top Profissionais: Makeup de Hollywood, Nail Art, Tendências de Cor...
Ad format Image Image Image
Categories Health/Beauty Health/Beauty Health/Beauty
Duration 16 days 16 days 16 days
Like 0 5 19

Carreira Beauty Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Carreira Beauty” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Carreira Beauty” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Carreira Beauty” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title WORKSHOPS Estudantes (R$50) Workshops na Beauty Fair 2014 CURSOS na Beauty Fair 2014
Ad text  Beauty Fair 2014 - Workshops Estudantes: para quem está começando no mercado de Beleza. Inscriçõe...  Beauty Fair 2014 (7/set): Não perca Cursos e Workshops com Top Stylists, Maquiadores de Celebrida...  Beauty Fair 2014 - CURSOS com Top Profissionais: Makeup de Hollywood, Nail Art, Tendências de Cor...
Ad type  other  other  other
Ad word count 128  155  176

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Carreira Beauty”, the text type used is other to obtain the best ad performance. “Carreira Beauty” can use this copy style more. On the other hand, “Carreira Beauty” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Carreira Beauty” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Carreira Beauty” are:SIGN_UP,SIGN_UP,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “Carreira Beauty” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Carreira Beauty” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Carreira Beauty” top 3 ads schedules are: 16 days,16 days, and 16 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Carreira Beauty”‘s top 1 ad duration is 16 days. Every advertisement has a life cycle.
“Carreira Beauty” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Carreira Beauty” ad case study report

If you want to check the best ad case study of other advertisers related to “Carreira Beauty”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Carreira Beauty”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.