Award-winning Case Study For CarBay Indonesia By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “CarBay Indonesia”, or large enterprises, they have established a Facebook page for advertising and promotion. “CarBay Indonesia” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “CarBay Indonesia” through the method of adspy!

CarBay Indonesia Facebook ad Introduction by ad spy method

“CarBay Indonesia” introduction:Oto.com merupakan sumber untuk semua berita mobil, pandangan dari para ahli, bocoran gambar, peluncuran mobil baru, dan rekomendasi.

“CarBay Indonesia” Facebook ads last run:2020-01-20 21:07:28

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “CarBay Indonesia” ads data to help “CarBay Indonesia” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “CarBay Indonesia”. In this report, we analyze in detail the best ad cases of “CarBay Indonesia”.

CarBay Indonesia Top3 Ads Case Study:

 1st2nd3rd
Advertisers CarBay Indonesia CarBay Indonesia CarBay Indonesia
Ad title Pembayaran Instan Buat Mobilmu Tulis review 200 kata dan menangkan Rp 500rb Kontes Menulis Review
Ad text Tempat Teraman Jual Mobil Anda dengan Harga Paling Kompetitif di Pasar. Ikuti lomba tulis review dan raih kesempatan menang voucher GoPay. Makin bagus reviewnya, makin b... OTO.com Mau Bagi-Bagi Saldo GoPay Rp.500.000 Setiap Hari Nih! Caranya Gampang Banget lho.
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Image Image Image
Categories other other other
Duration 10 days 1 days 8 days
Like 903 70 910

CarBay Indonesia Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “CarBay Indonesia” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“CarBay Indonesia” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “CarBay Indonesia” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Pembayaran Instan Buat Mobilmu Tulis review 200 kata dan menangkan Rp 500rb Kontes Menulis Review
Ad text  Tempat Teraman Jual Mobil Anda dengan Harga Paling Kompetitif di Pasar.  Ikuti lomba tulis review dan raih kesempatan menang voucher GoPay. Makin bagus reviewnya, makin b...  OTO.com Mau Bagi-Bagi Saldo GoPay Rp.500.000 Setiap Hari Nih! Caranya Gampang Banget lho.
Ad type  other  other  other
Ad word count 71  112  89

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “CarBay Indonesia”, the text type used is other to obtain the best ad performance. “CarBay Indonesia” can use this copy style more. On the other hand, “CarBay Indonesia” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “CarBay Indonesia” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “CarBay Indonesia” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “CarBay Indonesia” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “CarBay Indonesia” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “CarBay Indonesia” top 3 ads schedules are: 10 days,1 days, and 8 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “CarBay Indonesia”‘s top 1 ad duration is 10 days. Every advertisement has a life cycle.
“CarBay Indonesia” should put ads in the best time period, so that ads get the most value in a limited time.

Related “CarBay Indonesia” ad case study report

If you want to check the best ad case study of other advertisers related to “CarBay Indonesia”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “CarBay Indonesia”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.