Award-winning Case Study For Canon ZOOM iN By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Canon ZOOM iN”, or large enterprises, they have established a Facebook page for advertising and promotion. “Canon ZOOM iN” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Canon ZOOM iN” through the method of adspy!

Canon ZOOM iN Facebook ad Introduction by ad spy method

“Canon ZOOM iN” introduction:Somos un espacio diseñado para ti, por Canon, que te acerca a la cultura fotográfica

“Canon ZOOM iN” Facebook ads last run:2020-02-23 20:56:11

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Canon ZOOM iN” ads data to help “Canon ZOOM iN” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Canon ZOOM iN”. In this report, we analyze in detail the best ad cases of “Canon ZOOM iN”.

Canon ZOOM iN Top3 Ads Case Study:

Advertisers Canon ZOOM iN Canon ZOOM iN Canon ZOOM iN
Ad title Canon ZOOM iN Canon ZOOM iN Lens&Click - Chihuahua 1ra Edición
Ad text Frase inspiradora para alegrarte el día. De nada  Conoce a Ilse, una excelente artista que fue alumna de nuestra primera generación del Diplomado d... 
Ad format Video Video Video
Categories Camera/Photo Camera/Photo Camera/Photo
Duration 1 days 2 days 13 days
Like 32 330 24

Canon ZOOM iN Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Canon ZOOM iN” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Canon ZOOM iN” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Canon ZOOM iN” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Canon ZOOM iN Canon ZOOM iN Lens&Click - Chihuahua 1ra Edición
Ad text  Frase inspiradora para alegrarte el día. De nada  Conoce a Ilse, una excelente artista que fue alumna de nuestra primera generación del Diplomado d...  
Ad type  other  other  other
Ad word count 49  205  0

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Canon ZOOM iN”, the text type used is other to obtain the best ad performance. “Canon ZOOM iN” can use this copy style more. On the other hand, “Canon ZOOM iN” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Canon ZOOM iN” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Canon ZOOM iN” are:N/A,N/A,EVENT_RSVP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Canon ZOOM iN” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Canon ZOOM iN” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Canon ZOOM iN” top 3 ads schedules are: 1 days,2 days, and 13 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Canon ZOOM iN”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Canon ZOOM iN” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Canon ZOOM iN” ad case study report

If you want to check the best ad case study of other advertisers related to “Canon ZOOM iN”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Canon ZOOM iN”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.