Award-winning Case Study For Canadian Museum for Human Rights By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Canadian Museum for Human Rights”, or large enterprises, they have established a Facebook page for advertising and promotion. “Canadian Museum for Human Rights” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Canadian Museum for Human Rights” through the method of adspy!

Canadian Museum for Human Rights Facebook ad Introduction by ad spy method

“Canadian Museum for Human Rights” introduction:Welcome to the Canadian Museum for Human Rights on Facebook, your meeting place to learn more about human rights in Canada and around the world.

“Canadian Museum for Human Rights” Facebook ads last run:2020-02-17 06:24:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Canadian Museum for Human Rights” ads data to help “Canadian Museum for Human Rights” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Canadian Museum for Human Rights”. In this report, we analyze in detail the best ad cases of “Canadian Museum for Human Rights”.

Canadian Museum for Human Rights Top3 Ads Case Study:

 1st2nd3rd
Advertisers Canadian Museum for Human Rights Canadian Museum for Human Rights Canadian Museum for Human Rights
Ad title Canadian Museum for Human Rights Collier Equilibrium Cross-Body Bag with Bear
Ad text Shop with confidence and conscience. Offering an array of ethically sourced and fair-trade products. Shop with confidence and conscience. Offering an array of ethically sourced and fair-trade products. Shop with confidence and conscience. Offering an array of ethically sourced and fair-trade products.
CTA type SHOP_NOW SHOP_NOW SHOP_NOW
Ad format Carousel Image Image
Categories Museum Museum Museum
Duration 19 days 19 days 1 days
Like 44 0 0

Canadian Museum for Human Rights Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Canadian Museum for Human Rights” top 3 ads are: Carousel,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Canadian Museum for Human Rights” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Canadian Museum for Human Rights” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Canadian Museum for Human Rights Collier Equilibrium Cross-Body Bag with Bear
Ad text  Shop with confidence and conscience. Offering an array of ethically sourced and fair-trade products.  Shop with confidence and conscience. Offering an array of ethically sourced and fair-trade products.  Shop with confidence and conscience. Offering an array of ethically sourced and fair-trade products.
Ad type  other  other  other
Ad word count 100  100  100

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Canadian Museum for Human Rights”, the text type used is other to obtain the best ad performance. “Canadian Museum for Human Rights” can use this copy style more. On the other hand, “Canadian Museum for Human Rights” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Canadian Museum for Human Rights” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Canadian Museum for Human Rights” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Canadian Museum for Human Rights” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Canadian Museum for Human Rights” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Canadian Museum for Human Rights” top 3 ads schedules are: 19 days,19 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Canadian Museum for Human Rights”‘s top 1 ad duration is 19 days. Every advertisement has a life cycle.
“Canadian Museum for Human Rights” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Canadian Museum for Human Rights” ad case study report

If you want to check the best ad case study of other advertisers related to “Canadian Museum for Human Rights”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Canadian Museum for Human Rights”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.