Award-winning Case Study For Calm Achiever By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Calm Achiever”, or large enterprises, they have established a Facebook page for advertising and promotion. “Calm Achiever” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Calm Achiever” through the method of adspy!

Calm Achiever Facebook ad Introduction by ad spy method

“Calm Achiever” introduction:We Train You in the Art of Stress Free Productivity with Getting Things Done.

“Calm Achiever” Facebook ads last run:2020-02-21 13:14:19

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Calm Achiever” ads data to help “Calm Achiever” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Calm Achiever”. In this report, we analyze in detail the best ad cases of “Calm Achiever”.

Calm Achiever Top3 Ads Case Study:

Advertisers Calm Achiever Calm Achiever Calm Achiever
Ad title [Webinar] Build an Agile Organization with Holacracy Beat procrastination Learn task management
Ad text Scrum & DevOps can make your product development Agile. But how to do you make management more A... Do you often find your mind cluttered with the never-ending list of unfinished tasks? Are you st... Are you continuously drowning yourself in a sea of unfinished tasks? We will help you prioritiz...
Ad format Image Image Image
Categories Consulting Agency Consulting Agency Consulting Agency
Duration 81 days 52 days 59 days
Like 224 2 185

Calm Achiever Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Calm Achiever” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Calm Achiever” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Calm Achiever” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title [Webinar] Build an Agile Organization with Holacracy Beat procrastination Learn task management
Ad text  Scrum & DevOps can make your product development Agile. But how to do you make management more A...  Do you often find your mind cluttered with the never-ending list of unfinished tasks? Are you st...  Are you continuously drowning yourself in a sea of unfinished tasks? We will help you prioritiz...
Ad type  other  other  other
Ad word count 479  334  231

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Calm Achiever”, the text type used is other to obtain the best ad performance. “Calm Achiever” can use this copy style more. On the other hand, “Calm Achiever” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Calm Achiever” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Calm Achiever” are:WATCH_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “WATCH_MORE” help “Calm Achiever” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Calm Achiever” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Calm Achiever” top 3 ads schedules are: 81 days,52 days, and 59 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Calm Achiever”‘s top 1 ad duration is 81 days. Every advertisement has a life cycle.
“Calm Achiever” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Calm Achiever” ad case study report

If you want to check the best ad case study of other advertisers related to “Calm Achiever”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Calm Achiever”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.