Award-winning Case Study For Cadeaux Folies By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Cadeaux Folies”, or large enterprises, they have established a Facebook page for advertising and promotion. “Cadeaux Folies” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Cadeaux Folies” through the method of adspy!

Cadeaux Folies Facebook ad Introduction by ad spy method

“Cadeaux Folies” introduction:CadeauxFolies est un site dédié aux cadeaux originaux et décalés pour toute la famille et toutes les occasions.

“Cadeaux Folies” Facebook ads last run:2020-02-17 05:56:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Cadeaux Folies” ads data to help “Cadeaux Folies” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Cadeaux Folies”. In this report, we analyze in detail the best ad cases of “Cadeaux Folies”.

Cadeaux Folies Top3 Ads Case Study:

Advertisers Cadeaux Folies Cadeaux Folies Cadeaux Folies
Ad title Cadeaux Folies Les cadeaux les plus cool de CadeauxFolies Vous cherchez des idées cadeaux cool ?
Ad text Les cadeaux les plus cool de l'univers sont chez CadeauxFolies. ✨ Point final ! Et en plus, la li... Encore vous ? Vous n'avez pas encore trouvé le cadeau idéal ? On va vite régler ça.  Ça peut se régler rapidement - Découvrez les meilleurs cadeaux du monde entier. ✨➡
Ad format Carousel Video Image
Categories other other Boutique Store
Duration 5 days 1 days 1 days
Like 0 6 0

Cadeaux Folies Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Cadeaux Folies” top 3 ads are: Carousel,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Cadeaux Folies” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Cadeaux Folies” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Cadeaux Folies Les cadeaux les plus cool de CadeauxFolies Vous cherchez des idées cadeaux cool ?
Ad text  Les cadeaux les plus cool de l'univers sont chez CadeauxFolies. ✨ Point final ! Et en plus, la li...  Encore vous ? Vous n'avez pas encore trouvé le cadeau idéal ? On va vite régler ça.  Ça peut se régler rapidement - Découvrez les meilleurs cadeaux du monde entier. ✨➡
Ad type  other  other  other
Ad word count 134  84  104

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Cadeaux Folies”, the text type used is other to obtain the best ad performance. “Cadeaux Folies” can use this copy style more. On the other hand, “Cadeaux Folies” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Cadeaux Folies” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Cadeaux Folies” are:SHOP_NOW,LEARN_MORE,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Cadeaux Folies” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Cadeaux Folies” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Cadeaux Folies” top 3 ads schedules are: 5 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Cadeaux Folies”‘s top 1 ad duration is 5 days. Every advertisement has a life cycle.
“Cadeaux Folies” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Cadeaux Folies” ad case study report

If you want to check the best ad case study of other advertisers related to “Cadeaux Folies”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Cadeaux Folies”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.