Award-winning Case Study For Bury Times By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Bury Times”, or large enterprises, they have established a Facebook page for advertising and promotion. “Bury Times” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Bury Times” through the method of adspy!

Bury Times Facebook ad Introduction by ad spy method

“Bury Times” introduction:Bury Times - the best source of local news and sport in Bury. Got a story, picture or video for us? E-mail newsdesk@burytimes.co.uk

“Bury Times” Facebook ads last run:2020-01-24 18:25:06

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Bury Times” ads data to help “Bury Times” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Bury Times”. In this report, we analyze in detail the best ad cases of “Bury Times”.

Bury Times Top3 Ads Case Study:

 1st2nd3rd
Advertisers Bury Times Bury Times Bury Times
Ad title In Bury for 1 night only Sat 18th May Book Your FREE Property Valuation - No Hidden Costs Complete Kitchen and Home Appliances Ltd
Ad text Cirgue Du Vulgar is heading to Bury. Saturday 18th May “There were over a hundred people on the w... Are you looking to move house? Pearson Ferrier are selling lots of properties in your area! Get... Welcome to Complete Kitchen and Home Appliances Ltd. Showcasing a small selection of the thousan...
CTA type BOOK_TRAVEL BOOK_TRAVEL SHOP_NOW
Ad format Carousel Video Carousel
Categories Media/News Company Media/News Company Media/News Company
Duration 1 days 42 days 1 days
Like 3 3 0

Bury Times Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Bury Times” top 3 ads are: Carousel,Video, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Bury Times” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Bury Times” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title In Bury for 1 night only Sat 18th May Book Your FREE Property Valuation - No Hidden Costs Complete Kitchen and Home Appliances Ltd
Ad text  Cirgue Du Vulgar is heading to Bury. Saturday 18th May “There were over a hundred people on the w...  Are you looking to move house? Pearson Ferrier are selling lots of properties in your area! Get...  Welcome to Complete Kitchen and Home Appliances Ltd. Showcasing a small selection of the thousan...
Ad type  other  other  other
Ad word count 416  304  382

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Bury Times”, the text type used is other to obtain the best ad performance. “Bury Times” can use this copy style more. On the other hand, “Bury Times” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Bury Times” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Bury Times” are:BOOK_TRAVEL,BOOK_TRAVEL,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BOOK_TRAVEL” help “Bury Times” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Bury Times” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Bury Times” top 3 ads schedules are: 1 days,42 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Bury Times”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Bury Times” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Bury Times” ad case study report

If you want to check the best ad case study of other advertisers related to “Bury Times”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Bury Times”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.