Award-winning Case Study For Bundaberg Rum By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Bundaberg Rum”, or large enterprises, they have established a Facebook page for advertising and promotion. “Bundaberg Rum” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Bundaberg Rum” through the method of adspy!

Bundaberg Rum Facebook ad Introduction by ad spy method

“Bundaberg Rum” introduction:Welcome to the official Bundaberg Rum Facebook page. DRINK RESPONSIBLY. Suitable for 18+ only. Please do not forward to anyone under the legal drinking age. Get the facts at Drinkwise -

“Bundaberg Rum” Facebook ads last run:2020-02-19 10:07:35

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Bundaberg Rum” ads data to help “Bundaberg Rum” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Bundaberg Rum”. In this report, we analyze in detail the best ad cases of “Bundaberg Rum”.

Bundaberg Rum Top3 Ads Case Study:

Advertisers Bundaberg Rum Bundaberg Rum Bundaberg Rum
Ad title No One Does Box Seats Like Us Bundaberg Rum Fotos da linha do tempo
Ad text Watching the game with mates? Only the best seats in the house will do. With Bundy Red and Dark &... Snags on the BBQ, Lazy Bears in the esky. With the refreshing taste of dry and lime, there’s no b... Looking for a sure-fire crowd pleaser? The refreshing taste of Lazy Bear with dry and lime just c...
Ad format Video Image Image
Categories other other other
Duration 1 days 1 days 1 days
Like 29 204 313

Bundaberg Rum Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Bundaberg Rum” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Bundaberg Rum” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Bundaberg Rum” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title No One Does Box Seats Like Us Bundaberg Rum Fotos da linha do tempo
Ad text  Watching the game with mates? Only the best seats in the house will do. With Bundy Red and Dark &...  Snags on the BBQ, Lazy Bears in the esky. With the refreshing taste of dry and lime, there’s no b...  Looking for a sure-fire crowd pleaser? The refreshing taste of Lazy Bear with dry and lime just c...
Ad type  other  other  other
Ad word count 124  175  168

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Bundaberg Rum”, the text type used is other to obtain the best ad performance. “Bundaberg Rum” can use this copy style more. On the other hand, “Bundaberg Rum” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Bundaberg Rum” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Bundaberg Rum” are:LEARN_MORE,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Bundaberg Rum” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Bundaberg Rum” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Bundaberg Rum” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Bundaberg Rum”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Bundaberg Rum” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Bundaberg Rum” ad case study report

If you want to check the best ad case study of other advertisers related to “Bundaberg Rum”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Bundaberg Rum”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.