Award-winning Case Study For British Council Morocco By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “British Council Morocco”, or large enterprises, they have established a Facebook page for advertising and promotion. “British Council Morocco” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “British Council Morocco” through the method of adspy!

British Council Morocco Facebook ad Introduction by ad spy method

“British Council Morocco” introduction:Find out all about the British council Morocco at Follow us on Twitter @Ma_British

“British Council Morocco” Facebook ads last run:2020-02-17 06:00:36

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “British Council Morocco” ads data to help “British Council Morocco” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “British Council Morocco”. In this report, we analyze in detail the best ad cases of “British Council Morocco”.

British Council Morocco Top3 Ads Case Study:

Advertisers British Council Morocco British Council Morocco British Council Morocco
Ad title British Council Morocco Inscrivez-vous Inscrivez-vous
Ad text #IELTS is the most renowned #englishtest in the world. If you want to work or study abroad, IELTS... Rencontrez les représentants des universités britanniques lors du Salon STUDY UK à Rabat, hôtel T... Rencontrez Les représentants des universités britanniques lors du Salon STUDY UK à Casablanca, hô...
Ad format Image Image Image
Categories other other other
Duration 1 days 6 days 4 days
Like 3 227 139

British Council Morocco Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “British Council Morocco” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“British Council Morocco” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “British Council Morocco” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title British Council Morocco Inscrivez-vous Inscrivez-vous
Ad text  #IELTS is the most renowned #englishtest in the world. If you want to work or study abroad, IELTS...  Rencontrez les représentants des universités britanniques lors du Salon STUDY UK à Rabat, hôtel T...  Rencontrez Les représentants des universités britanniques lors du Salon STUDY UK à Casablanca, hô...
Ad type  other  other  other
Ad word count 459  156  163

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “British Council Morocco”, the text type used is other to obtain the best ad performance. “British Council Morocco” can use this copy style more. On the other hand, “British Council Morocco” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “British Council Morocco” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “British Council Morocco” are:N/A,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “British Council Morocco” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “British Council Morocco” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “British Council Morocco” top 3 ads schedules are: 1 days,6 days, and 4 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “British Council Morocco”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“British Council Morocco” should put ads in the best time period, so that ads get the most value in a limited time.

Related “British Council Morocco” ad case study report

If you want to check the best ad case study of other advertisers related to “British Council Morocco”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “British Council Morocco”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.