Award-winning Case Study For British Council Mexico By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “British Council Mexico”, or large enterprises, they have established a Facebook page for advertising and promotion. “British Council Mexico” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “British Council Mexico” through the method of adspy!

British Council Mexico Facebook ad Introduction by ad spy method

“British Council Mexico” introduction:¡Acércate a lo mejor de la cultura británica en México!

“British Council Mexico” Facebook ads last run:2020-02-15 20:52:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “British Council Mexico” ads data to help “British Council Mexico” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “British Council Mexico”. In this report, we analyze in detail the best ad cases of “British Council Mexico”.

British Council Mexico Top3 Ads Case Study:

 1st2nd3rd
Advertisers British Council Mexico British Council Mexico British Council Mexico
Ad title Resérvalo online aquí IELTS EXAM IELTS EXAM
Ad text Certifica tu nivel de inglés con IELTS Academic, el examen de mayor aceptación por universidades ... ¿Buscas un posgrado o especialización en el extranjero? Certifica tu nivel de inglés con IELTS, e... ¿Te gustaría estudiar en el extranjero? Certifica tu nivel de inglés con IELTS, el examen con may...
CTA type BOOK_TRAVEL WATCH_MORE WATCH_MORE
Ad format Image Image Image
Categories other Nonprofit Organization Nonprofit Organization
Duration 1 days 168 days 170 days
Like 39 5 1

British Council Mexico Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “British Council Mexico” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“British Council Mexico” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “British Council Mexico” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Resérvalo online aquí IELTS EXAM IELTS EXAM
Ad text  Certifica tu nivel de inglés con IELTS Academic, el examen de mayor aceptación por universidades ...  ¿Buscas un posgrado o especialización en el extranjero? Certifica tu nivel de inglés con IELTS, e...  ¿Te gustaría estudiar en el extranjero? Certifica tu nivel de inglés con IELTS, el examen con may...
Ad type  other  other  other
Ad word count 126  170  154

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “British Council Mexico”, the text type used is other to obtain the best ad performance. “British Council Mexico” can use this copy style more. On the other hand, “British Council Mexico” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “British Council Mexico” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “British Council Mexico” are:BOOK_TRAVEL,WATCH_MORE,WATCH_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BOOK_TRAVEL” help “British Council Mexico” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “British Council Mexico” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “British Council Mexico” top 3 ads schedules are: 1 days,168 days, and 170 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “British Council Mexico”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“British Council Mexico” should put ads in the best time period, so that ads get the most value in a limited time.

Related “British Council Mexico” ad case study report

If you want to check the best ad case study of other advertisers related to “British Council Mexico”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “British Council Mexico”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.