Award-winning Case Study For BRIC Group By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “BRIC Group”, or large enterprises, they have established a Facebook page for advertising and promotion. “BRIC Group” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “BRIC Group” through the method of adspy!

BRIC Group Facebook ad Introduction by ad spy method

“BRIC Group” introduction:The BRIC Group is a Dutch owned and Dutch registered group of companies that specialises in real estate investment in niche markets.

“BRIC Group” Facebook ads last run:2020-02-17 06:28:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “BRIC Group” ads data to help “BRIC Group” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “BRIC Group”. In this report, we analyze in detail the best ad cases of “BRIC Group”.

BRIC Group Top3 Ads Case Study:

Advertisers BRIC Group BRIC Group BRIC Group
Ad title Turnkey Villa Investment Brazil Property Investment Prime Florida Land
Ad text Investment Opportunity in Northeast Brazil 5* Beach Resort. Luxury turnkey villas from just £141,... Don't Miss the Opportunity to Own a Land Plot in the award-winning The Coral Beach Resort in Nort... Invest in Florida Land from just US$26,500 Up to 56% off original prices! Click to find out mo...
Ad format Image Video Image
Categories other other other
Duration 1 days 6 days 1 days
Like 12 116 53

BRIC Group Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “BRIC Group” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“BRIC Group” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “BRIC Group” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Turnkey Villa Investment Brazil Property Investment Prime Florida Land
Ad text  Investment Opportunity in Northeast Brazil 5* Beach Resort. Luxury turnkey villas from just £141,...  Don't Miss the Opportunity to Own a Land Plot in the award-winning The Coral Beach Resort in Nort...  Invest in Florida Land from just US$26,500 Up to 56% off original prices! Click to find out mo...
Ad type  other  other  other
Ad word count 139  364  102

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “BRIC Group”, the text type used is other to obtain the best ad performance. “BRIC Group” can use this copy style more. On the other hand, “BRIC Group” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “BRIC Group” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “BRIC Group” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “BRIC Group” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “BRIC Group” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “BRIC Group” top 3 ads schedules are: 1 days,6 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “BRIC Group”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“BRIC Group” should put ads in the best time period, so that ads get the most value in a limited time.

Related “BRIC Group” ad case study report

If you want to check the best ad case study of other advertisers related to “BRIC Group”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “BRIC Group”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.