Award-winning Case Study For BRAIN, l'Escape Game By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “BRAIN, l'Escape Game”, or large enterprises, they have established a Facebook page for advertising and promotion. “BRAIN, l'Escape Game” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “BRAIN, l'Escape Game” through the method of adspy!

BRAIN, l'Escape Game Facebook ad Introduction by ad spy method

“BRAIN, l'Escape Game” introduction:Nouveau concept de jeu d'aventure par équipe dont vous serez le héros. Enfermés dans une pièce vous avez 1H pour déjouer le complot et sortir.

“BRAIN, l'Escape Game” Facebook ads last run:2020-02-11 01:33:15

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “BRAIN, l'Escape Game” ads data to help “BRAIN, l'Escape Game” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “BRAIN, l'Escape Game”. In this report, we analyze in detail the best ad cases of “BRAIN, l'Escape Game”.

BRAIN, l'Escape Game Top3 Ads Case Study:

 1st2nd3rd
Advertisers BRAIN, l'Escape Game BRAIN, l'Escape Game BRAIN, l'Escape Game
Ad title B.R.A.I.N. L'ESCAPE GAME B.R.A.I.N. L'ESCAPE GAME B.R.A.I.N. L'ESCAPE GAME
Ad text 5 salles, 5 univers immersifs Enterrement de vie de célib, team building, ou simplement en famill... 5 salles, 5 univers immersifs Enterrement de vie de célib, team building, ou simplement en famill... Votre bon cadeau BRAIN L'Escape Game disponible en quelques clics !
CTA type BOOK_TRAVEL BOOK_TRAVEL SHOP_NOW
Ad format Image Image Image
Categories Amusement & Theme Park Amusement & Theme Park Amusement & Theme Park
Duration 1 days 269 days 14 days
Like 457 181 3

BRAIN, l'Escape Game Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “BRAIN, l'Escape Game” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“BRAIN, l'Escape Game” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “BRAIN, l'Escape Game” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title B.R.A.I.N. L'ESCAPE GAME B.R.A.I.N. L'ESCAPE GAME B.R.A.I.N. L'ESCAPE GAME
Ad text  5 salles, 5 univers immersifs Enterrement de vie de célib, team building, ou simplement en famill...  5 salles, 5 univers immersifs Enterrement de vie de célib, team building, ou simplement en famill...  Votre bon cadeau BRAIN L'Escape Game disponible en quelques clics !
Ad type  other  other  other
Ad word count 180  167  67

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “BRAIN, l'Escape Game”, the text type used is other to obtain the best ad performance. “BRAIN, l'Escape Game” can use this copy style more. On the other hand, “BRAIN, l'Escape Game” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “BRAIN, l'Escape Game” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “BRAIN, l'Escape Game” are:BOOK_TRAVEL,BOOK_TRAVEL,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BOOK_TRAVEL” help “BRAIN, l'Escape Game” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “BRAIN, l'Escape Game” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “BRAIN, l'Escape Game” top 3 ads schedules are: 1 days,269 days, and 14 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “BRAIN, l'Escape Game”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“BRAIN, l'Escape Game” should put ads in the best time period, so that ads get the most value in a limited time.

Related “BRAIN, l'Escape Game” ad case study report

If you want to check the best ad case study of other advertisers related to “BRAIN, l'Escape Game”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “BRAIN, l'Escape Game”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.