Award-winning Case Study For Bosch Home By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Bosch Home”, or large enterprises, they have established a Facebook page for advertising and promotion. “Bosch Home” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Bosch Home” through the method of adspy!

Bosch Home Facebook ad Introduction by ad spy method

“Bosch Home” introduction:Welkom op de officiële Bosch Facebook pagina. Onze missie is om het leven van consumenten steeds makkelijker, beter en aangenamer te maken met de mooiste huishoudelijke apparatuur.

“Bosch Home” Facebook ads last run:2020-02-17 08:44:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Bosch Home” ads data to help “Bosch Home” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Bosch Home”. In this report, we analyze in detail the best ad cases of “Bosch Home”.

Bosch Home Top3 Ads Case Study:

Advertisers Bosch Home Bosch Home Bosch Home
Ad title Bekijk al onze i-DOS wasmachines Geen snoer. Geen limiet. Geen snoer. Geen limiet.
Ad text Bosch i-DOS doseert wasmiddel en water automatisch. Het resultaat: een perfect schone was, zonder... Feestje gehad? Met de nieuwe Bosch Unlimited laat je alleen de mooie herinneringen achter. Dankzi... Feestje gehad? Met de nieuwe Bosch Unlimited laat je alleen de mooie herinneringen achter. Dankzi...
Ad format Video Video Video
Categories other Appliances Appliances
Duration 1 days 1 days 37 days
Like 107 0 6

Bosch Home Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Bosch Home” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Bosch Home” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Bosch Home” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Bekijk al onze i-DOS wasmachines Geen snoer. Geen limiet. Geen snoer. Geen limiet.
Ad text  Bosch i-DOS doseert wasmiddel en water automatisch. Het resultaat: een perfect schone was, zonder...  Feestje gehad? Met de nieuwe Bosch Unlimited laat je alleen de mooie herinneringen achter. Dankzi...  Feestje gehad? Met de nieuwe Bosch Unlimited laat je alleen de mooie herinneringen achter. Dankzi...
Ad type  other  other  other
Ad word count 110  161  161

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Bosch Home”, the text type used is other to obtain the best ad performance. “Bosch Home” can use this copy style more. On the other hand, “Bosch Home” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Bosch Home” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Bosch Home” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Bosch Home” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Bosch Home” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Bosch Home” top 3 ads schedules are: 1 days,1 days, and 37 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Bosch Home”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Bosch Home” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Bosch Home” ad case study report

If you want to check the best ad case study of other advertisers related to “Bosch Home”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Bosch Home”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.