Award-winning Case Study For Bon Jovi By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Bon Jovi”, or large enterprises, they have established a Facebook page for advertising and promotion. “Bon Jovi” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Bon Jovi” through the method of adspy!

Bon Jovi Facebook ad Introduction by ad spy method

“Bon Jovi” introduction:Bon Jovi's new album, This House Is Not For Sale, out now!

“Bon Jovi” Facebook ads last run:2020-02-20 21:58:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Bon Jovi” ads data to help “Bon Jovi” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Bon Jovi”. In this report, we analyze in detail the best ad cases of “Bon Jovi”.

Bon Jovi Top3 Ads Case Study:

Advertisers Bon Jovi Bon Jovi Bon Jovi
Ad title Bon Jovi Preview New Song "Limitless" See Bon Jovi live!
Ad text Only a few days left to enter the contest to sing our new song ‘Limitless’! Winner gets to sing i... Get an exclusive preview of our new song ‘Limitless’ – if you can sing it yourself! www.singbonjo... Tickets are on sale now for our 2020 Tour! Get yours here for the show at Scotiabank Arena on Fri...
Ad format Image Video Image
Categories other other other
Duration 1 days 2 days 3 days
Like 2088 3146 268

Bon Jovi Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Bon Jovi” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Bon Jovi” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Bon Jovi” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Bon Jovi Preview New Song "Limitless" See Bon Jovi live!
Ad text  Only a few days left to enter the contest to sing our new song ‘Limitless’! Winner gets to sing i...  Get an exclusive preview of our new song ‘Limitless’ – if you can sing it yourself! www.singbonjo...  Tickets are on sale now for our 2020 Tour! Get yours here for the show at Scotiabank Arena on Fri...
Ad type  other  other  other
Ad word count 153  264  111

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Bon Jovi”, the text type used is other to obtain the best ad performance. “Bon Jovi” can use this copy style more. On the other hand, “Bon Jovi” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Bon Jovi” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Bon Jovi” are:N/A,N/A,BUY_TICKETS.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Bon Jovi” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Bon Jovi” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Bon Jovi” top 3 ads schedules are: 1 days,2 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Bon Jovi”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Bon Jovi” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Bon Jovi” ad case study report

If you want to check the best ad case study of other advertisers related to “Bon Jovi”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Bon Jovi”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.