Award-winning Case Study For BMW Nederland By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “BMW Nederland”, or large enterprises, they have established a Facebook page for advertising and promotion. “BMW Nederland” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “BMW Nederland” through the method of adspy!

BMW Nederland Facebook ad Introduction by ad spy method

“BMW Nederland” introduction:Officiële pagina BMW Nederland. Wij beantwoorden vragen via dit kanaal op werkdagen tussen 8.00 uur en 21.00 uur en zaterdag tussen 10.00 uur en 17.00 uur.

“BMW Nederland” Facebook ads last run:2020-02-17 05:52:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “BMW Nederland” ads data to help “BMW Nederland” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “BMW Nederland”. In this report, we analyze in detail the best ad cases of “BMW Nederland”.

BMW Nederland Top3 Ads Case Study:

 1st2nd3rd
Advertisers BMW Nederland BMW Nederland BMW Nederland
Ad title Ontdek meer. Ontdek meer. Ontdek meer.
Ad text De nieuwe BMW 3 Serie Touring combineert innovatie, functionaliteit en sportieve dynamiek tot een... Voor de lefhebber. De BMW X2. Duidelijke ambities met overtuigende dynamiek en behendigheid. De nieuwe BMW X1.
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Video Video Video
Categories other other other
Duration 1 days 40 days 41 days
Like 461 446 479

BMW Nederland Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “BMW Nederland” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“BMW Nederland” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “BMW Nederland” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Ontdek meer. Ontdek meer. Ontdek meer.
Ad text  De nieuwe BMW 3 Serie Touring combineert innovatie, functionaliteit en sportieve dynamiek tot een...  Voor de lefhebber. De BMW X2.  Duidelijke ambities met overtuigende dynamiek en behendigheid. De nieuwe BMW X1.
Ad type  other  other  other
Ad word count 113  29  80

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “BMW Nederland”, the text type used is other to obtain the best ad performance. “BMW Nederland” can use this copy style more. On the other hand, “BMW Nederland” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “BMW Nederland” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “BMW Nederland” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “BMW Nederland” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “BMW Nederland” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “BMW Nederland” top 3 ads schedules are: 1 days,40 days, and 41 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “BMW Nederland”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“BMW Nederland” should put ads in the best time period, so that ads get the most value in a limited time.

Related “BMW Nederland” ad case study report

If you want to check the best ad case study of other advertisers related to “BMW Nederland”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “BMW Nederland”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.