Award-winning Case Study For BlueBird Turf By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “BlueBird Turf”, or large enterprises, they have established a Facebook page for advertising and promotion. “BlueBird Turf” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “BlueBird Turf” through the method of adspy!

BlueBird Turf Facebook ad Introduction by ad spy method

“BlueBird Turf” introduction:Your complete source of Turf Care Equipment for the Landscaping and Rental Industry since 1961.

“BlueBird Turf” Facebook ads last run:2020-02-21 12:02:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “BlueBird Turf” ads data to help “BlueBird Turf” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “BlueBird Turf”. In this report, we analyze in detail the best ad cases of “BlueBird Turf”.

BlueBird Turf Top3 Ads Case Study:

Advertisers BlueBird Turf BlueBird Turf BlueBird Turf
Ad title BlueBird Turf BlueBird Turf BlueBird Turf
Ad text BlueBird Turf is your complete source of turf care equipment for the landscaping and rental indus... The best time to water your lawn is in the late evening or early morning. It is generally less wi... The Bluebird Bed Edger features a removable shield for easy access for maintenance switching atta...
Ad format Video Image Image
Categories Product/Service N/A N/A
Duration 63 days 1 days 1 days
Like 482 2 29

BlueBird Turf Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “BlueBird Turf” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“BlueBird Turf” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “BlueBird Turf” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title BlueBird Turf BlueBird Turf BlueBird Turf
Ad text  BlueBird Turf is your complete source of turf care equipment for the landscaping and rental indus...  The best time to water your lawn is in the late evening or early morning. It is generally less wi...  The Bluebird Bed Edger features a removable shield for easy access for maintenance switching atta...
Ad type  other  other  other
Ad word count 163  206  141

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “BlueBird Turf”, the text type used is other to obtain the best ad performance. “BlueBird Turf” can use this copy style more. On the other hand, “BlueBird Turf” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “BlueBird Turf” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “BlueBird Turf” are:LIKE_PAGE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LIKE_PAGE” help “BlueBird Turf” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “BlueBird Turf” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “BlueBird Turf” top 3 ads schedules are: 63 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “BlueBird Turf”‘s top 1 ad duration is 63 days. Every advertisement has a life cycle.
“BlueBird Turf” should put ads in the best time period, so that ads get the most value in a limited time.

Related “BlueBird Turf” ad case study report

If you want to check the best ad case study of other advertisers related to “BlueBird Turf”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “BlueBird Turf”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.