Award-winning Case Study For Blue Tongue Campers By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Blue Tongue Campers”, or large enterprises, they have established a Facebook page for advertising and promotion. “Blue Tongue Campers” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Blue Tongue Campers” through the method of adspy!

Blue Tongue Campers Facebook ad Introduction by ad spy method

“Blue Tongue Campers” introduction:Full range of hard floor and soft floor campers

“Blue Tongue Campers” Facebook ads last run:2020-02-17 07:24:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Blue Tongue Campers” ads data to help “Blue Tongue Campers” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Blue Tongue Campers”. In this report, we analyze in detail the best ad cases of “Blue Tongue Campers”.

Blue Tongue Campers Top3 Ads Case Study:

Advertisers Blue Tongue Campers Blue Tongue Campers Blue Tongue Campers
Ad title Blue Tongue Campers Overland XD Series 2 Blue Tongue Overland XD Series II Double Fold Camper Blue Tongue Campers
Ad text Blue Tongue Campers Overland XD Series II double fold camper The Overland XD Series II Double Fold Campers is perfect for families looking for a luxury campin... Full range of hard floor and soft floor campers
Ad format Video Video Image
Categories Recreational Vehicle Dealership Recreational Vehicle Dealership Recreational Vehicle Dealership
Duration 14 days 71 days 5 days
Like 160 23 1

Blue Tongue Campers Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Blue Tongue Campers” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Blue Tongue Campers” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Blue Tongue Campers” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Blue Tongue Campers Overland XD Series 2 Blue Tongue Overland XD Series II Double Fold Camper Blue Tongue Campers
Ad text  Blue Tongue Campers Overland XD Series II double fold camper  The Overland XD Series II Double Fold Campers is perfect for families looking for a luxury campin...  Full range of hard floor and soft floor campers
Ad type  other  other  other
Ad word count 60  109  47

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Blue Tongue Campers”, the text type used is other to obtain the best ad performance. “Blue Tongue Campers” can use this copy style more. On the other hand, “Blue Tongue Campers” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Blue Tongue Campers” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Blue Tongue Campers” are:LEARN_MORE,LEARN_MORE,NO_BUTTON.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Blue Tongue Campers” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Blue Tongue Campers” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Blue Tongue Campers” top 3 ads schedules are: 14 days,71 days, and 5 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Blue Tongue Campers”‘s top 1 ad duration is 14 days. Every advertisement has a life cycle.
“Blue Tongue Campers” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Blue Tongue Campers” ad case study report

If you want to check the best ad case study of other advertisers related to “Blue Tongue Campers”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Blue Tongue Campers”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.