Award-winning Case Study For Blue Ink Tech By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Blue Ink Tech”, or large enterprises, they have established a Facebook page for advertising and promotion. “Blue Ink Tech” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Blue Ink Tech” through the method of adspy!

Blue Ink Tech Facebook ad Introduction by ad spy method

“Blue Ink Tech” introduction:Simple, affordable technology solutions for truck drivers: ELD compliance, electronic driving logs, maintenance, IFTA, tracking, GPS, logistics, and more

“Blue Ink Tech” Facebook ads last run:2020-02-17 05:28:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Blue Ink Tech” ads data to help “Blue Ink Tech” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Blue Ink Tech”. In this report, we analyze in detail the best ad cases of “Blue Ink Tech”.

Blue Ink Tech Top3 Ads Case Study:

 1st2nd3rd
Advertisers Blue Ink Tech Blue Ink Tech Blue Ink Tech
Ad title Blue Ink Tech BIT Air Scale - Gross and axle weight in BIT app BIT Air Scale - Gross and axle weight in BIT app
Ad text Need to upgrade your AOBRD or replace your current ELD? Get an ELD with the features you want to ... Installs in 15 minutes 99% accurate Real time gross and axle weights 80% cheaper than scale tickets Installs in 15 minutes 99% accurate Real time gross and axle weights 90% cheaper than scale tickets
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Carousel Video Image
Categories other Computer Company Computer Company
Duration 1 days 2 days 19 days
Like 0 2 600

Blue Ink Tech Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Blue Ink Tech” top 3 ads are: Carousel,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Blue Ink Tech” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Blue Ink Tech” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Blue Ink Tech BIT Air Scale - Gross and axle weight in BIT app BIT Air Scale - Gross and axle weight in BIT app
Ad text  Need to upgrade your AOBRD or replace your current ELD? Get an ELD with the features you want to ...  Installs in 15 minutes 99% accurate Real time gross and axle weights 80% cheaper than scale tickets  Installs in 15 minutes 99% accurate Real time gross and axle weights 90% cheaper than scale tickets
Ad type  other  other  other
Ad word count 205  100  100

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Blue Ink Tech”, the text type used is other to obtain the best ad performance. “Blue Ink Tech” can use this copy style more. On the other hand, “Blue Ink Tech” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Blue Ink Tech” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Blue Ink Tech” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Blue Ink Tech” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Blue Ink Tech” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Blue Ink Tech” top 3 ads schedules are: 1 days,2 days, and 19 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Blue Ink Tech”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Blue Ink Tech” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Blue Ink Tech” ad case study report

If you want to check the best ad case study of other advertisers related to “Blue Ink Tech”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Blue Ink Tech”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.