Award-winning Case Study For Blue de Gênes By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Blue de Gênes”, or large enterprises, they have established a Facebook page for advertising and promotion. “Blue de Gênes” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Blue de Gênes” through the method of adspy!

Blue de Gênes Facebook ad Introduction by ad spy method

“Blue de Gênes” introduction:Blue de Gênes is a jeans brand, which is inspired by the history of denim.

“Blue de Gênes” Facebook ads last run:2020-02-17 06:44:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Blue de Gênes” ads data to help “Blue de Gênes” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Blue de Gênes”. In this report, we analyze in detail the best ad cases of “Blue de Gênes”.

Blue de Gênes Top3 Ads Case Study:

Advertisers Blue de Gênes Blue de Gênes Blue de Gênes
Ad title Blue de Gênes Blue de Gênes Blue de Gênes
Ad text Repi is our most popular jeans model. A classic five-pocket jean with many fine details, inspired... Repi is our most popular jeans model. A classic five-pocket jean with many fine details, inspired... The Rimini Knit is a nice piece of knitwear in a washed cotton quality with rough stitch details ...
Ad format Carousel Carousel Image
Categories other Clothing (Brand) Clothing (Brand)
Duration 9 days 1 days 1 days
Like 272 7 32

Blue de Gênes Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Blue de Gênes” top 3 ads are: Carousel,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Blue de Gênes” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Blue de Gênes” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Blue de Gênes Blue de Gênes Blue de Gênes
Ad text  Repi is our most popular jeans model. A classic five-pocket jean with many fine details, inspired...  Repi is our most popular jeans model. A classic five-pocket jean with many fine details, inspired...  The Rimini Knit is a nice piece of knitwear in a washed cotton quality with rough stitch details ...
Ad type  other  other  other
Ad word count 233  233  335

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Blue de Gênes”, the text type used is other to obtain the best ad performance. “Blue de Gênes” can use this copy style more. On the other hand, “Blue de Gênes” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Blue de Gênes” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Blue de Gênes” are:LEARN_MORE,SHOP_NOW,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Blue de Gênes” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Blue de Gênes” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Blue de Gênes” top 3 ads schedules are: 9 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Blue de Gênes”‘s top 1 ad duration is 9 days. Every advertisement has a life cycle.
“Blue de Gênes” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Blue de Gênes” ad case study report

If you want to check the best ad case study of other advertisers related to “Blue de Gênes”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Blue de Gênes”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.