Award-winning Case Study For Blue Bloods By Adspy - BigSpy

bigspy

Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Blue Bloods”, or large enterprises, they have established a Facebook page for advertising and promotion. “Blue Bloods” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Blue Bloods” through the method of adspy!

Blue Bloods Facebook ad Introduction by ad spy method

“Blue Bloods” introduction:Blue Bloods returns Friday, September 28 at 10/9c on CBS

“Blue Bloods” Facebook ads last run:2020-01-24 18:25:06

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Blue Bloods” ads data to help “Blue Bloods” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Blue Bloods”. In this report, we analyze in detail the best ad cases of “Blue Bloods”.

Blue Bloods Top3 Ads Case Study:

 1st2nd3rd
Advertisers Blue Bloods Blue Bloods Blue Bloods
Ad title Try 1 Week Free TV Stars Who Make Spring Break Great The Dashing And Dreamy Men Of CBS Dramas
Ad text Let the binge begin! The latest season of Blue Bloods is now streaming. Your favorite stars are having fun in the sun. ☀️ Swoon! See your favorite stars all suited up.
CTA type SIGN_UP LEARN_MORE LEARN_MORE
Ad format Image Image Image
Categories other TV Show TV Show
Duration 1 days 10 days 10 days
Like 8008 11 0

Blue Bloods Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Blue Bloods” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Blue Bloods” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Blue Bloods” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Try 1 Week Free TV Stars Who Make Spring Break Great The Dashing And Dreamy Men Of CBS Dramas
Ad text  Let the binge begin! The latest season of Blue Bloods is now streaming.  Your favorite stars are having fun in the sun. ☀️  Swoon! See your favorite stars all suited up.
Ad type  other  other  other
Ad word count 71  49  45

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Blue Bloods”, the text type used is other to obtain the best ad performance. “Blue Bloods” can use this copy style more. On the other hand, “Blue Bloods” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Blue Bloods” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Blue Bloods” are:SIGN_UP,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “Blue Bloods” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Blue Bloods” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Blue Bloods” top 3 ads schedules are: 1 days,10 days, and 10 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Blue Bloods”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Blue Bloods” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Blue Bloods” ad case study report

If you want to check the best ad case study of other advertisers related to “Blue Bloods”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Blue Bloods”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.