Award-winning Case Study For Black Swan Dance By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Black Swan Dance”, or large enterprises, they have established a Facebook page for advertising and promotion. “Black Swan Dance” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Black Swan Dance” through the method of adspy!

Black Swan Dance Facebook ad Introduction by ad spy method

“Black Swan Dance” introduction:black swan noun "something extremely rare" "an event, occurrence, or person that deviates beyond what is normally expected"

“Black Swan Dance” Facebook ads last run:2020-02-14 06:16:50

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Black Swan Dance” ads data to help “Black Swan Dance” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Black Swan Dance”. In this report, we analyze in detail the best ad cases of “Black Swan Dance”.

Black Swan Dance Top3 Ads Case Study:

Advertisers Black Swan Dance Black Swan Dance Black Swan Dance
Ad title Black Swan Dance Bolly Fusion Dance Workshop by an American Indian Choreographer Black Swan Dance
Ad text Have you registered yet?? Avail the Early Bird offer before 8th AUG! REGISTER NOW!!! 2 hours of FUN/ ENTERTAINING/ LEARNING/ PERFORMING Dance workshop by Kavya G. who has come to Ind... Goodies worth Rs.3100 awaits you! Rs.1k Food voucher from Fromage Rs.2k Entertainment voucher fro...
Ad format Image Image Image
Categories N/A N/A N/A
Duration 4 days 1 days 1 days
Like 68 149 14

Black Swan Dance Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Black Swan Dance” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Black Swan Dance” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Black Swan Dance” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Black Swan Dance Bolly Fusion Dance Workshop by an American Indian Choreographer Black Swan Dance
Ad text  Have you registered yet?? Avail the Early Bird offer before 8th AUG! REGISTER NOW!!!  2 hours of FUN/ ENTERTAINING/ LEARNING/ PERFORMING Dance workshop by Kavya G. who has come to Ind...  Goodies worth Rs.3100 awaits you! Rs.1k Food voucher from Fromage Rs.2k Entertainment voucher fro...
Ad type  other  other  other
Ad word count 84  450  267

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Black Swan Dance”, the text type used is other to obtain the best ad performance. “Black Swan Dance” can use this copy style more. On the other hand, “Black Swan Dance” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Black Swan Dance” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Black Swan Dance” are:MESSAGE_PAGE,EVENT_RSVP,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Black Swan Dance” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Black Swan Dance” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Black Swan Dance” top 3 ads schedules are: 4 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Black Swan Dance”‘s top 1 ad duration is 4 days. Every advertisement has a life cycle.
“Black Swan Dance” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Black Swan Dance” ad case study report

If you want to check the best ad case study of other advertisers related to “Black Swan Dance”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Black Swan Dance”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.