Award-winning Case Study For Black Line Sprinting By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Black Line Sprinting”, or large enterprises, they have established a Facebook page for advertising and promotion. “Black Line Sprinting” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Black Line Sprinting” through the method of adspy!

Black Line Sprinting Facebook ad Introduction by ad spy method

“Black Line Sprinting” introduction:BLS are the designers and manufacturers of cycling accessories and apparel. Shop online with worldwide shipping.

“Black Line Sprinting” Facebook ads last run:2020-02-17 06:20:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Black Line Sprinting” ads data to help “Black Line Sprinting” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Black Line Sprinting”. In this report, we analyze in detail the best ad cases of “Black Line Sprinting”.

Black Line Sprinting Top3 Ads Case Study:

Advertisers Black Line Sprinting Black Line Sprinting Black Line Sprinting
Ad title The most compact and convenient race day bag Bags that organize and protect your kit Bags that organize and protect your kit
Ad text The BLS VeloRacing Backpack Available exclusively online for US$99 including free worldwide cour... The BLS VeloRacing Cycling Bags Never forget your kit at home again! Available exclusively onli... The BLS VeloRacing Cycling Bags Never forget your kit at home again! Available exclusively onli...
Ad format Carousel Carousel Carousel
Categories Product/Service Product/Service Product/Service
Duration 15 days 15 days 15 days
Like 4 0 4

Black Line Sprinting Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Black Line Sprinting” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Black Line Sprinting” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Black Line Sprinting” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title The most compact and convenient race day bag Bags that organize and protect your kit Bags that organize and protect your kit
Ad text  The BLS VeloRacing Backpack Available exclusively online for US$99 including free worldwide cour...  The BLS VeloRacing Cycling Bags Never forget your kit at home again! Available exclusively onli...  The BLS VeloRacing Cycling Bags Never forget your kit at home again! Available exclusively onli...
Ad type  other  other  other
Ad word count 121  143  153

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Black Line Sprinting”, the text type used is other to obtain the best ad performance. “Black Line Sprinting” can use this copy style more. On the other hand, “Black Line Sprinting” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Black Line Sprinting” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Black Line Sprinting” are:N/A,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Black Line Sprinting” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Black Line Sprinting” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Black Line Sprinting” top 3 ads schedules are: 15 days,15 days, and 15 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Black Line Sprinting”‘s top 1 ad duration is 15 days. Every advertisement has a life cycle.
“Black Line Sprinting” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Black Line Sprinting” ad case study report

If you want to check the best ad case study of other advertisers related to “Black Line Sprinting”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Black Line Sprinting”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.