Award-winning Case Study For Black Box Burger By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Black Box Burger”, or large enterprises, they have established a Facebook page for advertising and promotion. “Black Box Burger” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Black Box Burger” through the method of adspy!

Black Box Burger Facebook ad Introduction by ad spy method


“Black Box Burger” Facebook ads last run:2020-02-17 06:56:41

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Black Box Burger” ads data to help “Black Box Burger” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Black Box Burger”. In this report, we analyze in detail the best ad cases of “Black Box Burger”.

Black Box Burger Top3 Ads Case Study:

Advertisers Black Box Burger Black Box Burger Black Box Burger
Ad title Black Box Burger Black Box Burger Black Box Burger
Ad text MAI SPECIAL RICK JAMES DOUBLE CHILI CHEESEBURGER (360GR RINDFLEISCHPATTY) -KARAMELLISIERTE ZWIEB... Empfehlung (April) FRANKFURTER BUB HAMBURGER 180 GR PATTY MİT HAUSGEMACHTE GRÜNE SOßE & GEBRAT...  PULLED BEEF #germany #frankfurt #mainhattan #niederrad #blackboxburger #burger #lunch #dinner ...
CTA type N/A N/A N/A
Ad format Image Image Video
Categories Burger Restaurant Burger Restaurant Burger Restaurant
Duration 2 days 13 days 1 days
Like 15 45 17

Black Box Burger Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Black Box Burger” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Black Box Burger” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Black Box Burger” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Black Box Burger Black Box Burger Black Box Burger
Ad text  MAI SPECIAL RICK JAMES DOUBLE CHILI CHEESEBURGER (360GR RINDFLEISCHPATTY) -KARAMELLISIERTE ZWIEB...  Empfehlung (April) FRANKFURTER BUB HAMBURGER 180 GR PATTY MİT HAUSGEMACHTE GRÜNE SOßE & GEBRAT...   PULLED BEEF #germany #frankfurt #mainhattan #niederrad #blackboxburger #burger #lunch #dinner ...
Ad type  other  other  other
Ad word count 183  118  252

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Black Box Burger”, the text type used is other to obtain the best ad performance. “Black Box Burger” can use this copy style more. On the other hand, “Black Box Burger” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Black Box Burger” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Black Box Burger” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Black Box Burger” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Black Box Burger” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Black Box Burger” top 3 ads schedules are: 2 days,13 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Black Box Burger”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Black Box Burger” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Black Box Burger” ad case study report

If you want to check the best ad case study of other advertisers related to “Black Box Burger”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Black Box Burger”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.