Award-winning Case Study For Big Fun Trip 旅遊情報 By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Big Fun Trip 旅遊情報”, or large enterprises, they have established a Facebook page for advertising and promotion. “Big Fun Trip 旅遊情報” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Big Fun Trip 旅遊情報” through the method of adspy!

Big Fun Trip 旅遊情報 Facebook ad Introduction by ad spy method

“Big Fun Trip 旅遊情報” introduction:每日為您送上機票、酒店、套票最Big優惠!同您分享各地最Fun遊歷!

“Big Fun Trip 旅遊情報” Facebook ads last run:2020-02-17 05:20:29

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Big Fun Trip 旅遊情報” ads data to help “Big Fun Trip 旅遊情報” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Big Fun Trip 旅遊情報”. In this report, we analyze in detail the best ad cases of “Big Fun Trip 旅遊情報”.

Big Fun Trip 旅遊情報 Top3 Ads Case Study:

Advertisers Big Fun Trip 旅遊情報 Big Fun Trip 旅遊情報 Big Fun Trip 旅遊情報
Ad title Big Fun Trip 旅遊情報 【即飛韓國抵價】香港來回首爾$1,360起!凌晨機去、晚機返⏰!夾 Weekend 都得!包23kg行李 Big Fun Trip 旅遊情報
Ad text 【暑假優惠!機場快綫小童免費、長者半價】 依家至9月1日搭機場快綫,只要用八達通入閘,小朋友就可以免費搭機場快綫,而長者就可以半價! 如果一家大細出遊,仲要拖住幾個大喼,都真係幾手忙腳亂㗎... 【即飛韓國抵價】香港來回首爾$1,360起!凌晨機去、晚機返⏰!夾 Weekend 都得!包23kg行李機票-韓亞航空-首爾-201904... 每日更新各航空公司及酒店最Big優惠!分享世界各地最Fun遊歷!
Ad format Image Image Video
Categories other Local & Travel Website Local & Travel Website
Duration 1 days 1 days 271 days
Like 1139 23 0

Big Fun Trip 旅遊情報 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Big Fun Trip 旅遊情報” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Big Fun Trip 旅遊情報” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Big Fun Trip 旅遊情報” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Big Fun Trip 旅遊情報 【即飛韓國抵價】香港來回首爾$1,360起!凌晨機去、晚機返⏰!夾 Weekend 都得!包23kg行李 Big Fun Trip 旅遊情報
Ad text  【暑假優惠!機場快綫小童免費、長者半價】 依家至9月1日搭機場快綫,只要用八達通入閘,小朋友就可以免費搭機場快綫,而長者就可以半價! 如果一家大細出遊,仲要拖住幾個大喼,都真係幾手忙腳亂㗎...  【即飛韓國抵價】香港來回首爾$1,360起!凌晨機去、晚機返⏰!夾 Weekend 都得!包23kg行李機票-韓亞航空-首爾-201904...  每日更新各航空公司及酒店最Big優惠!分享世界各地最Fun遊歷!
Ad type  other  other  other
Ad word count 259  526  32

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Big Fun Trip 旅遊情報”, the text type used is other to obtain the best ad performance. “Big Fun Trip 旅遊情報” can use this copy style more. On the other hand, “Big Fun Trip 旅遊情報” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Big Fun Trip 旅遊情報” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Big Fun Trip 旅遊情報” are:N/A,LEARN_MORE,LIKE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Big Fun Trip 旅遊情報” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Big Fun Trip 旅遊情報” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Big Fun Trip 旅遊情報” top 3 ads schedules are: 1 days,1 days, and 271 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Big Fun Trip 旅遊情報”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Big Fun Trip 旅遊情報” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Big Fun Trip 旅遊情報” ad case study report

If you want to check the best ad case study of other advertisers related to “Big Fun Trip 旅遊情報”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Big Fun Trip 旅遊情報”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.