Award-winning Case Study For Big Chill Appliances By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Big Chill Appliances”, or large enterprises, they have established a Facebook page for advertising and promotion. “Big Chill Appliances” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Big Chill Appliances” through the method of adspy!

Big Chill Appliances Facebook ad Introduction by ad spy method

“Big Chill Appliances” introduction:Big Chill features both retro and modern appliances that provide functionality, efficiency and dependability with clean lines and bold colors.

“Big Chill Appliances” Facebook ads last run:2020-02-17 07:24:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Big Chill Appliances” ads data to help “Big Chill Appliances” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Big Chill Appliances”. In this report, we analyze in detail the best ad cases of “Big Chill Appliances”.

Big Chill Appliances Top3 Ads Case Study:

Advertisers Big Chill Appliances Big Chill Appliances Big Chill Appliances
Ad title Which Big Chill color and style suits you? Your dream kitchen, without the wait! 0% APR Financing Today.
Ad text Check out the article that has helped so many of our happy customers find out what color and styl... Don't wait for your dream kitchen, get quick ship. ✅ Available on our most popular colors & styl... Get as low as 0% APR financing on your dream kitchen with Affirm today!
Ad format Image Image Image
Categories Appliances Appliances Appliances
Duration 37 days 37 days 275 days
Like 0 8 731

Big Chill Appliances Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Big Chill Appliances” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Big Chill Appliances” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Big Chill Appliances” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Which Big Chill color and style suits you? Your dream kitchen, without the wait! 0% APR Financing Today.
Ad text  Check out the article that has helped so many of our happy customers find out what color and styl...  Don't wait for your dream kitchen, get quick ship. ✅ Available on our most popular colors & styl...  Get as low as 0% APR financing on your dream kitchen with Affirm today!
Ad type  other  other  other
Ad word count 202  166  71

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Big Chill Appliances”, the text type used is other to obtain the best ad performance. “Big Chill Appliances” can use this copy style more. On the other hand, “Big Chill Appliances” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Big Chill Appliances” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Big Chill Appliances” are:LEARN_MORE,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Big Chill Appliances” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Big Chill Appliances” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Big Chill Appliances” top 3 ads schedules are: 37 days,37 days, and 275 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Big Chill Appliances”‘s top 1 ad duration is 37 days. Every advertisement has a life cycle.
“Big Chill Appliances” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Big Chill Appliances” ad case study report

If you want to check the best ad case study of other advertisers related to “Big Chill Appliances”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Big Chill Appliances”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.