Award-winning Case Study For Big Barker By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Big Barker”, or large enterprises, they have established a Facebook page for advertising and promotion. “Big Barker” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Big Barker” through the method of adspy!

Big Barker Facebook ad Introduction by ad spy method

“Big Barker” introduction: - American made orthopedic dog beds. Guaranteed not to flatten. 10 year warranty. Specifically calibrated for big dogs only.

“Big Barker” Facebook ads last run:2020-02-17 08:40:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Big Barker” ads data to help “Big Barker” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Big Barker”. In this report, we analyze in detail the best ad cases of “Big Barker”.

Big Barker Top3 Ads Case Study:

Advertisers Big Barker Big Barker Big Barker
Ad title Big Barker Attention Big Dog Owners! Timeline Photos
Ad text Man, I miss this big dude. Hank was with me as my marriage fell apart. He was with me when my bu... Did you know most dogs are sleeping on beds without adequate support? There's a big difference b... "Thor is our almost 6 year-old 92 lb. yellow Lab. We got our Big Barker a year ago when Thor inju...
Ad format Image Video Image
Categories Pet Supplies Pet Supplies Pet Supplies
Duration 330 days 564 days 364 days
Like 27828 5825 51985

Big Barker Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Big Barker” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Big Barker” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Big Barker” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Big Barker Attention Big Dog Owners! Timeline Photos
Ad text  Man, I miss this big dude. Hank was with me as my marriage fell apart. He was with me when my bu...  Did you know most dogs are sleeping on beds without adequate support? There's a big difference b...  "Thor is our almost 6 year-old 92 lb. yellow Lab. We got our Big Barker a year ago when Thor inju...
Ad type  other  other  other
Ad word count 5551  217  272

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Big Barker”, the text type used is other to obtain the best ad performance. “Big Barker” can use this copy style more. On the other hand, “Big Barker” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Big Barker” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Big Barker” are:N/A,LEARN_MORE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Big Barker” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Big Barker” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Big Barker” top 3 ads schedules are: 330 days,564 days, and 364 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Big Barker”‘s top 1 ad duration is 330 days. Every advertisement has a life cycle.
“Big Barker” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Big Barker” ad case study report

If you want to check the best ad case study of other advertisers related to “Big Barker”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Big Barker”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.