Award-winning Case Study For Bianchi Tour By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Bianchi Tour”, or large enterprises, they have established a Facebook page for advertising and promotion. “Bianchi Tour” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Bianchi Tour” through the method of adspy!

Bianchi Tour Facebook ad Introduction by ad spy method

“Bianchi Tour” introduction:

“Bianchi Tour” Facebook ads last run:2020-02-04 06:35:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Bianchi Tour” ads data to help “Bianchi Tour” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Bianchi Tour”. In this report, we analyze in detail the best ad cases of “Bianchi Tour”.

Bianchi Tour Top3 Ads Case Study:

Advertisers Bianchi Tour Bianchi Tour Bianchi Tour
Ad title Photos from Bianchi Tour's post Photos from Bianchi Tour's post Photos from Bianchi Tour's post
CTA type N/A N/A N/A
Ad format Carousel Carousel Carousel
Categories Cruise Agency Cruise Agency Cruise Agency
Duration 323 days 55 days 7 days
Like 125878 30489 2150

Bianchi Tour Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Bianchi Tour” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Bianchi Tour” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Bianchi Tour” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Photos from Bianchi Tour's post Photos from Bianchi Tour's post Photos from Bianchi Tour's post
Ad type  other  other  other
Ad word count 2504  1300  1082

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Bianchi Tour”, the text type used is other to obtain the best ad performance. “Bianchi Tour” can use this copy style more. On the other hand, “Bianchi Tour” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Bianchi Tour” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Bianchi Tour” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Bianchi Tour” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Bianchi Tour” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Bianchi Tour” top 3 ads schedules are: 323 days,55 days, and 7 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Bianchi Tour”‘s top 1 ad duration is 323 days. Every advertisement has a life cycle.
“Bianchi Tour” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Bianchi Tour” ad case study report

If you want to check the best ad case study of other advertisers related to “Bianchi Tour”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Bianchi Tour”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.