Award-winning Case Study For Beazer Homes By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Beazer Homes”, or large enterprises, they have established a Facebook page for advertising and promotion. “Beazer Homes” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Beazer Homes” through the method of adspy!

Beazer Homes Facebook ad Introduction by ad spy method

“Beazer Homes” introduction:Beazer Homes offers energy-efficient homes built to save, flexible floorplans, and Mortgage Choices giving you the power to choose the right mortgage.

“Beazer Homes” Facebook ads last run:2020-02-17 05:28:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Beazer Homes” ads data to help “Beazer Homes” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Beazer Homes”. In this report, we analyze in detail the best ad cases of “Beazer Homes”.

Beazer Homes Top3 Ads Case Study:

Advertisers Beazer Homes Beazer Homes Beazer Homes
Ad title Find Your New Home Crandall, TX Hickory Creek, TX
Ad text Make the move to a new Beazer home! Get information on our Savannah area communities or visit us ... We've opened our newest community in the Crandall, TX and starts in the low $200s. You're going t... The holidays are upon us and what better time to fall in love with a new home! Zoned to Lake Dall...
Ad format Image Image Image
Categories other other other
Duration 1 days 3 days 5 days
Like 0 31 59

Beazer Homes Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Beazer Homes” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Beazer Homes” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Beazer Homes” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Find Your New Home Crandall, TX Hickory Creek, TX
Ad text  Make the move to a new Beazer home! Get information on our Savannah area communities or visit us ...  We've opened our newest community in the Crandall, TX and starts in the low $200s. You're going t...  The holidays are upon us and what better time to fall in love with a new home! Zoned to Lake Dall...
Ad type  other  other  other
Ad word count 103  164  220

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Beazer Homes”, the text type used is other to obtain the best ad performance. “Beazer Homes” can use this copy style more. On the other hand, “Beazer Homes” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Beazer Homes” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Beazer Homes” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Beazer Homes” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Beazer Homes” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Beazer Homes” top 3 ads schedules are: 1 days,3 days, and 5 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Beazer Homes”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Beazer Homes” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Beazer Homes” ad case study report

If you want to check the best ad case study of other advertisers related to “Beazer Homes”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Beazer Homes”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.