Award-winning Case Study For Bathe Me In Goodness By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Bathe Me In Goodness”, or large enterprises, they have established a Facebook page for advertising and promotion. “Bathe Me In Goodness” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Bathe Me In Goodness” through the method of adspy!

Bathe Me In Goodness Facebook ad Introduction by ad spy method

“Bathe Me In Goodness” introduction:BMIG is a small Luxury Artisan Bath + Body Product business. All of our products are 100% vegan with a strong focus on the "miracle mineral" Magnesium.

“Bathe Me In Goodness” Facebook ads last run:2020-02-21 14:46:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Bathe Me In Goodness” ads data to help “Bathe Me In Goodness” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Bathe Me In Goodness”. In this report, we analyze in detail the best ad cases of “Bathe Me In Goodness”.

Bathe Me In Goodness Top3 Ads Case Study:

Advertisers Bathe Me In Goodness Bathe Me In Goodness Bathe Me In Goodness
Ad title Magnesium Lotion Love At First Soak Luxury Rose Petal Deconstructed Bath Bomb Bauble
Ad text Our Magnesium Lotion combines daily skin care with the important benefits of the “miracle mineral... Treat your loved one to a luxury bath soak with a blend of sensuous and exotic essential oils th... If you love the popular fragrance “Rose Jam” then this Bath Bomb in a Bauble is for you
Ad format Carousel Image Carousel
Categories Beauty, Cosmetic & Personal Care Beauty, Cosmetic & Personal Care Beauty, Cosmetic & Personal Care
Duration 3 days 11 days 1 days
Like 2 0 0

Bathe Me In Goodness Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Bathe Me In Goodness” top 3 ads are: Carousel,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Bathe Me In Goodness” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Bathe Me In Goodness” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Magnesium Lotion Love At First Soak Luxury Rose Petal Deconstructed Bath Bomb Bauble
Ad text  Our Magnesium Lotion combines daily skin care with the important benefits of the “miracle mineral...  Treat your loved one to a luxury bath soak with a blend of sensuous and exotic essential oils th...  If you love the popular fragrance “Rose Jam” then this Bath Bomb in a Bauble is for you
Ad type  other  other  other
Ad word count 109  116  88

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Bathe Me In Goodness”, the text type used is other to obtain the best ad performance. “Bathe Me In Goodness” can use this copy style more. On the other hand, “Bathe Me In Goodness” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Bathe Me In Goodness” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Bathe Me In Goodness” are:N/A,SHOP_NOW,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Bathe Me In Goodness” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Bathe Me In Goodness” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Bathe Me In Goodness” top 3 ads schedules are: 3 days,11 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Bathe Me In Goodness”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“Bathe Me In Goodness” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Bathe Me In Goodness” ad case study report

If you want to check the best ad case study of other advertisers related to “Bathe Me In Goodness”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Bathe Me In Goodness”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.