Award-winning Case Study For Base Culture By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Base Culture”, or large enterprises, they have established a Facebook page for advertising and promotion. “Base Culture” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Base Culture” through the method of adspy!

Base Culture Facebook ad Introduction by ad spy method

“Base Culture” introduction:We use wholesome foods to fuel your body that is 100% paleo, gluten-free, all-natural. We have almond butter brownies, banana bread, granola and more!

“Base Culture” Facebook ads last run:2020-02-17 06:40:30

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Base Culture” ads data to help “Base Culture” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Base Culture”. In this report, we analyze in detail the best ad cases of “Base Culture”.

Base Culture Top3 Ads Case Study:

 1st2nd3rd
Advertisers Base Culture Base Culture Base Culture
Ad title Base Culture Base Culture Base Culture
Ad text Some of the best Saturdays are spent with a good snack and a good book ☺️ _ Grab some of our swee... #mondaymotivation: Relax. Let every moment be what its going to be. What’s meant to be will come ... ...the face you make when someone asks to have a bite of birthday brownie 🤨 _ Our almond butter b...
CTA type N/A MESSAGE_PAGE N/A
Ad format Image Image Image
Categories Bakery Bakery Bakery
Duration 1 days 1 days 1 days
Like 65 11 115

Base Culture Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Base Culture” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Base Culture” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Base Culture” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Base Culture Base Culture Base Culture
Ad text  Some of the best Saturdays are spent with a good snack and a good book ☺️ _ Grab some of our swee...  #mondaymotivation: Relax. Let every moment be what its going to be. What’s meant to be will come ...  ...the face you make when someone asks to have a bite of birthday brownie 🤨 _ Our almond butter b...
Ad type  other  other  other
Ad word count 212  132  317

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Base Culture”, the text type used is other to obtain the best ad performance. “Base Culture” can use this copy style more. On the other hand, “Base Culture” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Base Culture” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Base Culture” are:N/A,MESSAGE_PAGE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Base Culture” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Base Culture” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Base Culture” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Base Culture”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Base Culture” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Base Culture” ad case study report

If you want to check the best ad case study of other advertisers related to “Base Culture”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Base Culture”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.