Award-winning Case Study For Banco Inter By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Banco Inter”, or large enterprises, they have established a Facebook page for advertising and promotion. “Banco Inter” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Banco Inter” through the method of adspy!

Banco Inter Facebook ad Introduction by ad spy method

“Banco Inter” introduction:Seu banco pode ser diferente. Simples, digital e parceiro de verdade. Bem-vindo ao perfil oficial do Banco Inter! Interaja com a gente e fique por dentro de tudo.

“Banco Inter” Facebook ads last run:2020-02-01 02:46:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Banco Inter” ads data to help “Banco Inter” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Banco Inter”. In this report, we analyze in detail the best ad cases of “Banco Inter”.

Banco Inter Top3 Ads Case Study:

Advertisers Banco Inter Banco Inter Banco Inter
Ad title Vem pro Banco Inter Peça um cartão de crédito Serviços que interessam
Ad text No Banco Inter, você tem um banco completo e gratuito na tela do seu celular. Acesse o app e abra... Com o cartão do Banco Inter, você não precisa gastar pra ficar livre da anuidade. Baixe o app e a... A Conta Digital tem tudo pra você: saques, TEDs, cartão e muito mais. E claro, sem pagar por nada...
Ad format Image Image Carousel
Categories other other other
Duration 14 days 94 days 1 days
Like 5420 3147 1029

Banco Inter Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Banco Inter” top 3 ads are: Image,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Banco Inter” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Banco Inter” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Vem pro Banco Inter Peça um cartão de crédito Serviços que interessam
Ad text  No Banco Inter, você tem um banco completo e gratuito na tela do seu celular. Acesse o app e abra...  Com o cartão do Banco Inter, você não precisa gastar pra ficar livre da anuidade. Baixe o app e a...  A Conta Digital tem tudo pra você: saques, TEDs, cartão e muito mais. E claro, sem pagar por nada...
Ad type  other  other  other
Ad word count 108  122  117

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Banco Inter”, the text type used is other to obtain the best ad performance. “Banco Inter” can use this copy style more. On the other hand, “Banco Inter” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Banco Inter” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Banco Inter” are:USE_MOBILE_APP,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “USE_MOBILE_APP” help “Banco Inter” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Banco Inter” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Banco Inter” top 3 ads schedules are: 14 days,94 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Banco Inter”‘s top 1 ad duration is 14 days. Every advertisement has a life cycle.
“Banco Inter” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Banco Inter” ad case study report

If you want to check the best ad case study of other advertisers related to “Banco Inter”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Banco Inter”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.