Award-winning Case Study For Banana Republic By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Banana Republic”, or large enterprises, they have established a Facebook page for advertising and promotion. “Banana Republic” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Banana Republic” through the method of adspy!

Banana Republic Facebook ad Introduction by ad spy method

“Banana Republic” introduction:BANANA REPUBLIC日本公式Facebookページです。 新商品やセール、イベント情報などをお届けしています。 ※お問合せは公式オンラインストアへご連絡ください。

“Banana Republic” Facebook ads last run:2020-02-17 08:32:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Banana Republic” ads data to help “Banana Republic” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Banana Republic”. In this report, we analyze in detail the best ad cases of “Banana Republic”.

Banana Republic Top3 Ads Case Study:

Advertisers Banana Republic Banana Republic Banana Republic
Ad title 新時代の着こなしの新常識をチェック 新時代の着こなしの新常識をチェック 大人の女性を魅了する“名品たる理由”とは
Ad text 【新時代に選ぶべき10の仕事着】 働き方の多様化により、ビジネスマンの仕事着も確実に変わってきていることがうかがえる昨今。時代とともに進化する、着こなしの新ルールとは? [AERA STYLE ... 【新時代に選ぶべき10の仕事着】 働き方の多様化により、ビジネスマンの仕事着も確実に変わってきていることがうかがえる昨今。時代とともに進化する、着こなしの新ルールとは? [AERA STYLE ... 【otonaMUSE 5月号掲載】 人気スタイリスト安西こずえさんが「絶対買っておくべき!」と豪語する“女らしく、ベーシック”なバナリパの名品10
Ad format Image Image Image
Categories Retail Company Retail Company Retail Company
Duration 1 days 1 days 1 days
Like 3 3 0

Banana Republic Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Banana Republic” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Banana Republic” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Banana Republic” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 新時代の着こなしの新常識をチェック 新時代の着こなしの新常識をチェック 大人の女性を魅了する“名品たる理由”とは
Ad text  【新時代に選ぶべき10の仕事着】 働き方の多様化により、ビジネスマンの仕事着も確実に変わってきていることがうかがえる昨今。時代とともに進化する、着こなしの新ルールとは? [AERA STYLE ...  【新時代に選ぶべき10の仕事着】 働き方の多様化により、ビジネスマンの仕事着も確実に変わってきていることがうかがえる昨今。時代とともに進化する、着こなしの新ルールとは? [AERA STYLE ...  【otonaMUSE 5月号掲載】 人気スタイリスト安西こずえさんが「絶対買っておくべき!」と豪語する“女らしく、ベーシック”なバナリパの名品10
Ad type  other  other  other
Ad word count 116  116  73

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Banana Republic”, the text type used is other to obtain the best ad performance. “Banana Republic” can use this copy style more. On the other hand, “Banana Republic” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Banana Republic” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Banana Republic” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Banana Republic” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Banana Republic” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Banana Republic” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Banana Republic”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Banana Republic” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Banana Republic” ad case study report

If you want to check the best ad case study of other advertisers related to “Banana Republic”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Banana Republic”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.