Award-winning Case Study For Azusa Pacific University By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Azusa Pacific University”, or large enterprises, they have established a Facebook page for advertising and promotion. “Azusa Pacific University” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Azusa Pacific University” through the method of adspy!

Azusa Pacific University Facebook ad Introduction by ad spy method

“Azusa Pacific University” introduction:Do you follow us on Twitter?

“Azusa Pacific University” Facebook ads last run:2020-02-28 03:02:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Azusa Pacific University” ads data to help “Azusa Pacific University” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Azusa Pacific University”. In this report, we analyze in detail the best ad cases of “Azusa Pacific University”.

Azusa Pacific University Top3 Ads Case Study:

Advertisers Azusa Pacific University Azusa Pacific University Azusa Pacific University
Ad title Attend Transfer Day: Feb. 26th Attend Transfer Day: Feb. 26th Lead Change in Business
Ad text Thinking about transferring? Experience what it's like to study at APU. Register for an on-campus... Thinking about transferring? Experience what it's like to study at APU. Register for an on-campus... Prepare to lead in business with an MBA or management master’s degree from Azusa Pacific.
Ad format Image Image Image
Categories other other other
Duration 1 days 1 days 10 days
Like 15 3 7

Azusa Pacific University Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Azusa Pacific University” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Azusa Pacific University” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Azusa Pacific University” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Attend Transfer Day: Feb. 26th Attend Transfer Day: Feb. 26th Lead Change in Business
Ad text  Thinking about transferring? Experience what it's like to study at APU. Register for an on-campus...  Thinking about transferring? Experience what it's like to study at APU. Register for an on-campus...  Prepare to lead in business with an MBA or management master’s degree from Azusa Pacific.
Ad type  other  other  other
Ad word count 167  167  89

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Azusa Pacific University”, the text type used is other to obtain the best ad performance. “Azusa Pacific University” can use this copy style more. On the other hand, “Azusa Pacific University” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Azusa Pacific University” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Azusa Pacific University” are:SIGN_UP,SIGN_UP,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “Azusa Pacific University” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Azusa Pacific University” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Azusa Pacific University” top 3 ads schedules are: 1 days,1 days, and 10 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Azusa Pacific University”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Azusa Pacific University” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Azusa Pacific University” ad case study report

If you want to check the best ad case study of other advertisers related to “Azusa Pacific University”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Azusa Pacific University”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.