Award-winning Case Study For Aurora震旦通訊 By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Aurora震旦通訊”, or large enterprises, they have established a Facebook page for advertising and promotion. “Aurora震旦通訊” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Aurora震旦通訊” through the method of adspy!

Aurora震旦通訊 Facebook ad Introduction by ad spy method

“Aurora震旦通訊” introduction:智慧之星 幫您選最好,讓您沒煩惱!

“Aurora震旦通訊” Facebook ads last run:2020-02-17 07:40:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Aurora震旦通訊” ads data to help “Aurora震旦通訊” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Aurora震旦通訊”. In this report, we analyze in detail the best ad cases of “Aurora震旦通訊”.

Aurora震旦通訊 Top3 Ads Case Study:

Advertisers Aurora震旦通訊 Aurora震旦通訊 Aurora震旦通訊
Ad title Aurora震旦通訊 Aurora震旦通訊 Aurora震旦通訊
Ad text 這場路很漫長,震旦通訊會堅挺的陪你走過… 【今天換你回應媽媽】   “媽媽”總像是理所當然對你好的代名詞   理所當然,每天提早叫你起床 理所當然,買菜煮飯準備全家三餐 理所當然,洗衣打掃家裡每個角落 理所當然,讓你看到訊息可以已讀不回... 一條吐司吃一週…來震旦通訊帳單健診吧!減輕資費負擔,讓你輕鬆省,現在按讚『震旦通訊』相關訊息不錯過!
Ad format Image Video Image
Categories other Product/Service Product/Service
Duration 1 days 1 days 16 days
Like 163 1231 10

Aurora震旦通訊 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Aurora震旦通訊” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Aurora震旦通訊” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Aurora震旦通訊” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Aurora震旦通訊 Aurora震旦通訊 Aurora震旦通訊
Ad text  這場路很漫長,震旦通訊會堅挺的陪你走過…  【今天換你回應媽媽】   “媽媽”總像是理所當然對你好的代名詞   理所當然,每天提早叫你起床 理所當然,買菜煮飯準備全家三餐 理所當然,洗衣打掃家裡每個角落 理所當然,讓你看到訊息可以已讀不回...  一條吐司吃一週…來震旦通訊帳單健診吧!減輕資費負擔,讓你輕鬆省,現在按讚『震旦通訊』相關訊息不錯過!
Ad type  other  other  other
Ad word count 20  186  50

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Aurora震旦通訊”, the text type used is other to obtain the best ad performance. “Aurora震旦通訊” can use this copy style more. On the other hand, “Aurora震旦通訊” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Aurora震旦通訊” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Aurora震旦通訊” are:LIKE_PAGE,N/A,LIKE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LIKE_PAGE” help “Aurora震旦通訊” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Aurora震旦通訊” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Aurora震旦通訊” top 3 ads schedules are: 1 days,1 days, and 16 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Aurora震旦通訊”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Aurora震旦通訊” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Aurora震旦通訊” ad case study report

If you want to check the best ad case study of other advertisers related to “Aurora震旦通訊”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Aurora震旦通訊”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.