ASUS Republic of Gamers Case Study Adspy Report of Best Ads - BigSpy

Facebook is the world’s largest social media platform, with 60% of brands marketing on Facebook.Facebook is a platform full of business opportunities. Whether it is individual users, small and medium enterprises, or large enterprises, they have established brand pages on Facebook for advertising and promotion. “ASUS Republic of Gamers” chose to advertise on Facebook and achieved success. Now we analyze its successful advertising experience through BigSpy.

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks “ASUS Republic of Gamers” ads and analyzes advertising data to help “ASUS Republic of Gamers” find the best conversion creatives and ad copy.BigSpy makes the advertising world transparent, allowing more businesses to increase sales conversions through advertising spies. Now BigSpy generates an advertisement report for “ASUS Republic of Gamers”, and the link is “advertiser report“. In this report, we analyze in detail the best advertising cases of “ASUS Republic of Gamers”.

ASUS Republic of Gamers Facebook adspy

“ASUS Republic of Gamers” introduction:華碩玩家共和國(ROG)提供專為遊戲玩家設計的高規格電競硬體

“ASUS Republic of Gamers” Facebook ads last run:2020-02-17 07:20:35

Top3 Advertising Case Study:

 1st2nd3rd
Advertisers ASUS Republic of Gamers ASUS Republic of Gamers ASUS Republic of Gamers
Ad title 西風之神 新春最潮玩伴 最潮冰河藍 開學秀爆全班 ROG STRIX SCAR III 無懼.槍神專鼠
Ad text 新春就是要窩在家裡打遊戲啊! ROG STRIX SCAR III 已經準備好陪你度過新春假期了! 擁有GeForce RTX2060/2070顯卡 強大的散熱系統,能夠穩定長效遊戲 助攻玩... 開學日搬出新上市ROG Zephyrus S GX502 冰河藍! 最潮最吸睛的顏色✨搭配上完美的GeForce RTX 2060顯示卡 讓你直接秀翻全場! 【1/10-2/20 開學季買搭載... 領了紅包、年終,就買它 2020最值得投資的選擇☝✔ ⚡頂尖效能+240Hz 極速顯示器 ⚡RangeBoost網路技術+智慧散熱技術 ⚡三邊環繞燈效+個性化Keystone設計 ROG STR...
CTA type SHOP_NOW SHOP_NOW BOOK_TRAVEL
Ad format Image Image Image
Categories other other other
Duration 1 days 1 days 1 days
Like 514 835 77

ASUS Republic of Gamers facebook ad case analytics and study

1.Advertising format and material analysis:

The advertising formats used by “ASUS Republic of Gamers” top 3 ads are Image,Image, and Image.

Ad Format Optimization Suggestions:

The Facebook algorithm indicates that Facebook will give priority to displaying videos to user news sources. So, to get more advertising reach, consider video advertising.

In summary: Facebook’s creatives determine the user’s first sense of advertising. A / B testing of different creatives is required, and different creatives are used for different audiences. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Advertising copy analysis and study:

 1st2nd3rd
Ad title西風之神 新春最潮玩伴最潮冰河藍 開學秀爆全班ROG STRIX SCAR III 無懼.槍神專鼠
Ad text 新春就是要窩在家裡打遊戲啊! ROG STRIX SCAR III 已經準備好陪你度過新春假期了! 擁有GeForce RTX2060/2070顯卡 強大的散熱系統,能夠穩定長效遊戲 助攻玩... 開學日搬出新上市ROG Zephyrus S GX502 冰河藍! 最潮最吸睛的顏色✨搭配上完美的GeForce RTX 2060顯示卡 讓你直接秀翻全場! 【1/10-2/20 開學季買搭載... 領了紅包、年終,就買它 2020最值得投資的選擇☝✔ ⚡頂尖效能+240Hz 極速顯示器 ⚡RangeBoost網路技術+智慧散熱技術 ⚡三邊環繞燈效+個性化Keystone設計 ROG STR...
Ad type other other other
Ad word count166 127 156

Ad copy optimization suggestions:

Although copywriting accounts for a small part of advertising, copywriting can directly affect the click-through rate of ads. Among all the ads of “ASUS Republic of Gamers”, the text type used is other to obtain the best advertising results. “ASUS Republic of Gamers” can use this copy style more. On the other hand, Advertising copy requires A / B testing, because the length of copy, spacing, and size of fonts, white space, etc. are all different.

Summary: Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing ad copy, advertisers can learn how to design good ad copy.

3. Type of CTA analytics and study:

The types of CTA used by “ASUS Republic of Gamers” are:SHOP_NOW,SHOP_NOW,BOOK_TRAVEL.

CTA optimization recommendations:

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it. Adding a call to action to your Facebook ad lets users know what to expect from the other side of the ad.

In the 1st advertising case, the use of “SHOP_NOW” help “ASUS Republic of Gamers” gets a higher conversion.

In summary: Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for your test.

4. Advertising schedule:

“ASUS Republic of Gamers” When Facebook ads are placed on Facebook, the ad schedules are 1 days,1 days, and 1 days.

Ad scheduling optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook advertising report, which day and time will you get the results. With this, you can set the schedule for your ads so that they only run during valuable time periods.

Finally, the above is the analysis and optimization suggestions for the Facebook ads of “ASUS Republic of Gamers”. The analysis and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through Bigspy. In real advertising marketing, marketers also need to have in-depth analysis of products through BigSpy, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.