Award-winning Case Study For Art Gallery of Ballarat By Adspy - BigSpy

bigspy

Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Art Gallery of Ballarat”, or large enterprises, they have established a Facebook page for advertising and promotion. “Art Gallery of Ballarat” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Art Gallery of Ballarat” through the method of adspy!

Art Gallery of Ballarat Facebook ad Introduction by ad spy method

“Art Gallery of Ballarat” introduction:Art Gallery of Ballarat Victoria's premier regional gallery. #ArtGalleryBallarat

“Art Gallery of Ballarat” Facebook ads last run:2020-02-21 12:14:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Art Gallery of Ballarat” ads data to help “Art Gallery of Ballarat” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Art Gallery of Ballarat”. In this report, we analyze in detail the best ad cases of “Art Gallery of Ballarat”.

Art Gallery of Ballarat Top3 Ads Case Study:

 1st2nd3rd
Advertisers Art Gallery of Ballarat Art Gallery of Ballarat Art Gallery of Ballarat
Ad title Photos from Art Gallery of Ballarat's post Summer Launch Seraphim Trio: Schumann Quintet w Andrew Haveron & Jacqui Croni
Ad text We're really looking forward to welcoming the sensational Song Company to Ballarat on 14 February... Come to the Gallery’s end-of-year LAUNCH to celebrate the opening of new summer exhibitions Local... Sydney Symphony Concertmaster Andrew Haveron joins Seraphim Trio and violist Jacqueline Cronin fo...
CTA type N/A EVENT_RSVP BUY_TICKETS
Ad format Carousel Image Image
Categories Art Gallery Art Gallery Art Gallery
Duration 9 days 13 days 9 days
Like 16 13 10

Art Gallery of Ballarat Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Art Gallery of Ballarat” top 3 ads are: Carousel,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Art Gallery of Ballarat” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Art Gallery of Ballarat” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Photos from Art Gallery of Ballarat's post Summer Launch Seraphim Trio: Schumann Quintet w Andrew Haveron & Jacqui Croni
Ad text  We're really looking forward to welcoming the sensational Song Company to Ballarat on 14 February...  Come to the Gallery’s end-of-year LAUNCH to celebrate the opening of new summer exhibitions Local...  Sydney Symphony Concertmaster Andrew Haveron joins Seraphim Trio and violist Jacqueline Cronin fo...
Ad type  other  other  other
Ad word count 375  462  739

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Art Gallery of Ballarat”, the text type used is other to obtain the best ad performance. “Art Gallery of Ballarat” can use this copy style more. On the other hand, “Art Gallery of Ballarat” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Art Gallery of Ballarat” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Art Gallery of Ballarat” are:N/A,EVENT_RSVP,BUY_TICKETS.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Art Gallery of Ballarat” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Art Gallery of Ballarat” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Art Gallery of Ballarat” top 3 ads schedules are: 9 days,13 days, and 9 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Art Gallery of Ballarat”‘s top 1 ad duration is 9 days. Every advertisement has a life cycle.
“Art Gallery of Ballarat” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Art Gallery of Ballarat” ad case study report

If you want to check the best ad case study of other advertisers related to “Art Gallery of Ballarat”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Art Gallery of Ballarat”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.