Award-winning Case Study For AP Ponto Construtora By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “AP Ponto Construtora”, or large enterprises, they have established a Facebook page for advertising and promotion. “AP Ponto Construtora” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “AP Ponto Construtora” through the method of adspy!

AP Ponto Construtora Facebook ad Introduction by ad spy method

“AP Ponto Construtora” introduction:Construtora de condomínios do programa Minha Casa Minha Vida. ☎ 4003.5595 ? 31 98648-0764 ? 34 99215-5595

“AP Ponto Construtora” Facebook ads last run:2020-02-17 07:44:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “AP Ponto Construtora” ads data to help “AP Ponto Construtora” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “AP Ponto Construtora”. In this report, we analyze in detail the best ad cases of “AP Ponto Construtora”.

AP Ponto Construtora Top3 Ads Case Study:

Advertisers AP Ponto Construtora AP Ponto Construtora AP Ponto Construtora
Ad title Feirão de imóveis Descomplique seu sonho Realize seu sonho aqui
Ad text Seu primeiro AP: na AP Ponto você pode! ✅ ➡ Venha para o fechamento de venda no Feirão de Imóvei... "Qualidade de vida e segurança é no meu AP Ponto!" O Felipe e a Kivia compartilharam a história d... "Pra nossa idade ter um apartamento no nosso nome é uma conquista muito grande!", disse Cairo Hen...
Ad format Image Video Video
Categories other Real Estate Developer Real Estate Developer
Duration 1 days 1 days 32 days
Like 54 13 117

AP Ponto Construtora Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “AP Ponto Construtora” top 3 ads are: Image,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“AP Ponto Construtora” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “AP Ponto Construtora” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Feirão de imóveis Descomplique seu sonho Realize seu sonho aqui
Ad text  Seu primeiro AP: na AP Ponto você pode! ✅ ➡ Venha para o fechamento de venda no Feirão de Imóvei...  "Qualidade de vida e segurança é no meu AP Ponto!" O Felipe e a Kivia compartilharam a história d...  "Pra nossa idade ter um apartamento no nosso nome é uma conquista muito grande!", disse Cairo Hen...
Ad type  other  other  other
Ad word count 183  165  137

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “AP Ponto Construtora”, the text type used is other to obtain the best ad performance. “AP Ponto Construtora” can use this copy style more. On the other hand, “AP Ponto Construtora” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “AP Ponto Construtora” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “AP Ponto Construtora” are:LEARN_MORE,LEARN_MORE,WHATSAPP_MESSAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “AP Ponto Construtora” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “AP Ponto Construtora” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “AP Ponto Construtora” top 3 ads schedules are: 1 days,1 days, and 32 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “AP Ponto Construtora”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“AP Ponto Construtora” should put ads in the best time period, so that ads get the most value in a limited time.

Related “AP Ponto Construtora” ad case study report

If you want to check the best ad case study of other advertisers related to “AP Ponto Construtora”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “AP Ponto Construtora”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.