Award-winning Case Study For AnimeKon Expo By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “AnimeKon Expo”, or large enterprises, they have established a Facebook page for advertising and promotion. “AnimeKon Expo” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “AnimeKon Expo” through the method of adspy!

AnimeKon Expo Facebook ad Introduction by ad spy method

“AnimeKon Expo” introduction:Anime, cosplay, comics, gaming, movies and more are at AnimeKon Expo; the Caribbean's BEST Comic-Con located in sunny Barbados!

“AnimeKon Expo” Facebook ads last run:2020-02-22 22:38:21

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “AnimeKon Expo” ads data to help “AnimeKon Expo” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “AnimeKon Expo”. In this report, we analyze in detail the best ad cases of “AnimeKon Expo”.

AnimeKon Expo Top3 Ads Case Study:

Advertisers AnimeKon Expo AnimeKon Expo AnimeKon Expo
Ad title FLOW | AnimeKon 2018 | World of Wonder After Movie | Barbados AnimeKon Expo AnimeKon Expo
Ad text Our 1st AFTER MOVIE is here! Be sure to JOIN our YouTube channel and remember to LIKE, SHARE and ...  
Ad format Carousel Carousel Carousel
Categories Event N/A N/A
Duration 4 days 29 days 32 days
Like 20 63 111

AnimeKon Expo Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “AnimeKon Expo” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“AnimeKon Expo” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “AnimeKon Expo” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title FLOW | AnimeKon 2018 | World of Wonder After Movie | Barbados AnimeKon Expo AnimeKon Expo
Ad text  Our 1st AFTER MOVIE is here! Be sure to JOIN our YouTube channel and remember to LIKE, SHARE and ...    
Ad type  other  other  other
Ad word count 105  0  0

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “AnimeKon Expo”, the text type used is other to obtain the best ad performance. “AnimeKon Expo” can use this copy style more. On the other hand, “AnimeKon Expo” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “AnimeKon Expo” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “AnimeKon Expo” are:N/A,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “AnimeKon Expo” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “AnimeKon Expo” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “AnimeKon Expo” top 3 ads schedules are: 4 days,29 days, and 32 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “AnimeKon Expo”‘s top 1 ad duration is 4 days. Every advertisement has a life cycle.
“AnimeKon Expo” should put ads in the best time period, so that ads get the most value in a limited time.

Related “AnimeKon Expo” ad case study report

If you want to check the best ad case study of other advertisers related to “AnimeKon Expo”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “AnimeKon Expo”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.