Award-winning Case Study For Anglicare Victoria By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Anglicare Victoria”, or large enterprises, they have established a Facebook page for advertising and promotion. “Anglicare Victoria” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Anglicare Victoria” through the method of adspy!

Anglicare Victoria Facebook ad Introduction by ad spy method

“Anglicare Victoria” introduction:In this past year, Anglicare Victoria’s 1,300 staff, 2,000 volunteers, our donors and supporters have assisted more than 80,000 members of our community to find brighter futures and BETTER TOMORROWS.

“Anglicare Victoria” Facebook ads last run:2020-02-17 06:40:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Anglicare Victoria” ads data to help “Anglicare Victoria” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Anglicare Victoria”. In this report, we analyze in detail the best ad cases of “Anglicare Victoria”.

Anglicare Victoria Top3 Ads Case Study:

Advertisers Anglicare Victoria Anglicare Victoria Anglicare Victoria
Ad title Find out more about becoming a foster carer. Leongatha | Foster Care Information Session Morwell | Foster Care Information Session
Ad text Can you offer a child in need a home-cooked meal, a warm bed and the security of an adult’s care?... Can you offer a child in need a home-cooked meal, a warm bed and the security of an adult’s care?... Can you be a Foster Carer? More foster carers are desperately needed to fill the gaps for respit...
Ad format Video Image Image
Categories Social Service Social Service Social Service
Duration 1 days 1 days 1 days
Like 0 18 16

Anglicare Victoria Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Anglicare Victoria” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Anglicare Victoria” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Anglicare Victoria” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Find out more about becoming a foster carer. Leongatha | Foster Care Information Session Morwell | Foster Care Information Session
Ad text  Can you offer a child in need a home-cooked meal, a warm bed and the security of an adult’s care?...  Can you offer a child in need a home-cooked meal, a warm bed and the security of an adult’s care?...  Can you be a Foster Carer? More foster carers are desperately needed to fill the gaps for respit...
Ad type  other  other  other
Ad word count 156  455  430

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Anglicare Victoria”, the text type used is other to obtain the best ad performance. “Anglicare Victoria” can use this copy style more. On the other hand, “Anglicare Victoria” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Anglicare Victoria” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Anglicare Victoria” are:LEARN_MORE,EVENT_RSVP,EVENT_RSVP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Anglicare Victoria” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Anglicare Victoria” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Anglicare Victoria” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Anglicare Victoria”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Anglicare Victoria” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Anglicare Victoria” ad case study report

If you want to check the best ad case study of other advertisers related to “Anglicare Victoria”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Anglicare Victoria”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.