Award-winning Case Study For Albert - Your Pocket Bookkeeper By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Albert - Your Pocket Bookkeeper”, or large enterprises, they have established a Facebook page for advertising and promotion. “Albert - Your Pocket Bookkeeper” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Albert - Your Pocket Bookkeeper” through the method of adspy!

Albert - Your Pocket Bookkeeper Facebook ad Introduction by ad spy method

“Albert - Your Pocket Bookkeeper” introduction:Albert, your pocket bookkeeper - automating and simplifying bookkeeping for people working for themselves. Featured on Apple’s App Store six times and over 2,500 five-star reviews, join the thousands of users that are saving time and money with Albert.

“Albert - Your Pocket Bookkeeper” Facebook ads last run:2020-02-20 21:22:27

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Albert - Your Pocket Bookkeeper” ads data to help “Albert - Your Pocket Bookkeeper” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Albert - Your Pocket Bookkeeper”. In this report, we analyze in detail the best ad cases of “Albert - Your Pocket Bookkeeper”.

Albert - Your Pocket Bookkeeper Top3 Ads Case Study:

Advertisers Albert - Your Pocket Bookkeeper Albert - Your Pocket Bookkeeper Albert - Your Pocket Bookkeeper
Ad title Albert Albert - Your Pocket Bookkeeper All you need for an HMRC compliant invoice
Ad text The best Invoicing and Expensing App for Electricians in the UK  All you need to make an invoice that keeps clients and HMRC happy
Ad format Carousel Carousel Image
Categories Business Service Business Service Business Service
Duration 151 days 1 days 1 days
Like 0 0 0

Albert - Your Pocket Bookkeeper Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Albert - Your Pocket Bookkeeper” top 3 ads are: Carousel,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Albert - Your Pocket Bookkeeper” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Albert - Your Pocket Bookkeeper” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Albert Albert - Your Pocket Bookkeeper All you need for an HMRC compliant invoice
Ad text  The best Invoicing and Expensing App for Electricians in the UK    All you need to make an invoice that keeps clients and HMRC happy
Ad type  other  other  other
Ad word count 63  0  65

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Albert - Your Pocket Bookkeeper”, the text type used is other to obtain the best ad performance. “Albert - Your Pocket Bookkeeper” can use this copy style more. On the other hand, “Albert - Your Pocket Bookkeeper” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Albert - Your Pocket Bookkeeper” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Albert - Your Pocket Bookkeeper” are:INSTALL_MOBILE_APP,DOWNLOAD,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “Albert - Your Pocket Bookkeeper” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Albert - Your Pocket Bookkeeper” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Albert - Your Pocket Bookkeeper” top 3 ads schedules are: 151 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Albert - Your Pocket Bookkeeper”‘s top 1 ad duration is 151 days. Every advertisement has a life cycle.
“Albert - Your Pocket Bookkeeper” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Albert - Your Pocket Bookkeeper” ad case study report

If you want to check the best ad case study of other advertisers related to “Albert - Your Pocket Bookkeeper”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Albert - Your Pocket Bookkeeper”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.