Award-winning Case Study For AFC Bournemouth By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “AFC Bournemouth”, or large enterprises, they have established a Facebook page for advertising and promotion. “AFC Bournemouth” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “AFC Bournemouth” through the method of adspy!

AFC Bournemouth Facebook ad Introduction by ad spy method

“AFC Bournemouth” introduction:Welcome to the official AFC Bournemouth Facebook page. Keep up to date with the latest news and content, engage with the club and fellow supporters.

“AFC Bournemouth” Facebook ads last run:2020-02-10 19:32:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “AFC Bournemouth” ads data to help “AFC Bournemouth” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “AFC Bournemouth”. In this report, we analyze in detail the best ad cases of “AFC Bournemouth”.

AFC Bournemouth Top3 Ads Case Study:

Advertisers AFC Bournemouth AFC Bournemouth AFC Bournemouth
Ad title Tickets from only £3! Play Our Way Minus 17
Ad text  Join us as our U21s look to win their PL Cup group in style against our south coast neighbours S... Introducing our new Umbro 2019/20 home kit! The story behind the dream... Coming soon to afcbTV More
Ad format Image Carousel Video
Categories other Sports Team Sports Team
Duration 10 days 1 days 4 days
Like 94 137 4764

AFC Bournemouth Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “AFC Bournemouth” top 3 ads are: Image,Carousel, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“AFC Bournemouth” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “AFC Bournemouth” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Tickets from only £3! Play Our Way Minus 17
Ad text   Join us as our U21s look to win their PL Cup group in style against our south coast neighbours S...  Introducing our new Umbro 2019/20 home kit!  The story behind the dream... Coming soon to afcbTV More
Ad type  other  other  other
Ad word count 108  43  85

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “AFC Bournemouth”, the text type used is other to obtain the best ad performance. “AFC Bournemouth” can use this copy style more. On the other hand, “AFC Bournemouth” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “AFC Bournemouth” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “AFC Bournemouth” are:BOOK_TRAVEL,SHOP_NOW,NO_BUTTON.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BOOK_TRAVEL” help “AFC Bournemouth” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “AFC Bournemouth” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “AFC Bournemouth” top 3 ads schedules are: 10 days,1 days, and 4 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “AFC Bournemouth”‘s top 1 ad duration is 10 days. Every advertisement has a life cycle.
“AFC Bournemouth” should put ads in the best time period, so that ads get the most value in a limited time.

Related “AFC Bournemouth” ad case study report

If you want to check the best ad case study of other advertisers related to “AFC Bournemouth”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “AFC Bournemouth”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.