Award-winning Case Study For ABBYY Россия By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “ABBYY Россия”, or large enterprises, they have established a Facebook page for advertising and promotion. “ABBYY Россия” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “ABBYY Россия” through the method of adspy!

ABBYY Россия Facebook ad Introduction by ad spy method

“ABBYY Россия” introduction:Это официальная страница российского представительства ABBYY на Facebook, посвященная работе компании, нашим событиям и продуктам.

“ABBYY Россия” Facebook ads last run:2020-02-10 17:14:49

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “ABBYY Россия” ads data to help “ABBYY Россия” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “ABBYY Россия”. In this report, we analyze in detail the best ad cases of “ABBYY Россия”.

ABBYY Россия Top3 Ads Case Study:

Advertisers ABBYY Россия ABBYY Россия ABBYY Россия
Ad title ABBYY Россия Обучение машин Твой шанс получить опыт в международной ИТ-компании!
Ad text Хочешь получить полезные знания и опыт в международной ИТ-компании, развивать технологии Computer... Искусственный интеллект уже умеет многое: извлекает информацию из юридических документов, анализи... Мечтаешь об успешной карьере в IT-индустрии? Хочешь обучать нейросети и развивать технологии Comp...
Ad format Image Image Image
Categories Software Company Software Company Software Company
Duration 1 days 1 days 22 days
Like 13 272 1

ABBYY Россия Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “ABBYY Россия” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“ABBYY Россия” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “ABBYY Россия” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title ABBYY Россия Обучение машин Твой шанс получить опыт в международной ИТ-компании!
Ad text  Хочешь получить полезные знания и опыт в международной ИТ-компании, развивать технологии Computer...  Искусственный интеллект уже умеет многое: извлекает информацию из юридических документов, анализи...  Мечтаешь об успешной карьере в IT-индустрии? Хочешь обучать нейросети и развивать технологии Comp...
Ad type  other  other  other
Ad word count 793  654  173

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “ABBYY Россия”, the text type used is other to obtain the best ad performance. “ABBYY Россия” can use this copy style more. On the other hand, “ABBYY Россия” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “ABBYY Россия” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “ABBYY Россия” are:N/A,N/A,WATCH_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “ABBYY Россия” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “ABBYY Россия” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “ABBYY Россия” top 3 ads schedules are: 1 days,1 days, and 22 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “ABBYY Россия”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“ABBYY Россия” should put ads in the best time period, so that ads get the most value in a limited time.

Related “ABBYY Россия” ad case study report

If you want to check the best ad case study of other advertisers related to “ABBYY Россия”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “ABBYY Россия”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.