Award-winning Case Study For A HORA DO MEDO By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “A HORA DO MEDO”, or large enterprises, they have established a Facebook page for advertising and promotion. “A HORA DO MEDO” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “A HORA DO MEDO” through the method of adspy!

A HORA DO MEDO Facebook ad Introduction by ad spy method

“A HORA DO MEDO” introduction:O portal de conteúdo A Hora Do Medo foi criado com o intuito de levar noticias do universo do cinema com foco 100% em terror. Contato Profissional:

“A HORA DO MEDO” Facebook ads last run:2020-02-17 08:52:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “A HORA DO MEDO” ads data to help “A HORA DO MEDO” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “A HORA DO MEDO”. In this report, we analyze in detail the best ad cases of “A HORA DO MEDO”.

A HORA DO MEDO Top3 Ads Case Study:

Ad title A HORA DO MEDO CASES POR R$30,00 Cases por R$ 30,00
Ad text  Vários modelos com seus personagens favoritos, Temos para vários modelos de celular! Visite nossa loja (temos pra varios modelos)
Ad format Image Image Image
Categories other Entertainment Website Entertainment Website
Duration 1 days 31 days 56 days
Like 590 1 26

A HORA DO MEDO Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “A HORA DO MEDO” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“A HORA DO MEDO” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “A HORA DO MEDO” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title A HORA DO MEDO CASES POR R$30,00 Cases por R$ 30,00
Ad text    Vários modelos com seus personagens favoritos, Temos para vários modelos de celular!  Visite nossa loja (temos pra varios modelos)
Ad type  other  other  other
Ad word count 0  84  44

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “A HORA DO MEDO”, the text type used is other to obtain the best ad performance. “A HORA DO MEDO” can use this copy style more. On the other hand, “A HORA DO MEDO” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “A HORA DO MEDO” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “A HORA DO MEDO” are:N/A,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “A HORA DO MEDO” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “A HORA DO MEDO” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “A HORA DO MEDO” top 3 ads schedules are: 1 days,31 days, and 56 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “A HORA DO MEDO”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“A HORA DO MEDO” should put ads in the best time period, so that ads get the most value in a limited time.

Related “A HORA DO MEDO” ad case study report

If you want to check the best ad case study of other advertisers related to “A HORA DO MEDO”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “A HORA DO MEDO”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.