Award-winning Case Study For 3RD HOME By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “3RD HOME”, or large enterprises, they have established a Facebook page for advertising and promotion. “3RD HOME” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “3RD HOME” through the method of adspy!

3RD HOME Facebook ad Introduction by ad spy method

“3RD HOME” introduction:THIRDHOME is the luxury property and travel club that enables its members to explore the world through a variety of travel experiences.

“3RD HOME” Facebook ads last run:2020-02-17 09:28:40

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “3RD HOME” ads data to help “3RD HOME” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “3RD HOME”. In this report, we analyze in detail the best ad cases of “3RD HOME”.

3RD HOME Top3 Ads Case Study:

Advertisers 3RD HOME 3RD HOME 3RD HOME
Ad title Join The Club Don't leave your vacation home empty - THIRDHOME Join The Club
Ad text Join an exclusive community of like-minded individuals with an appetite for luxury travel. Experi... Do you own a luxury vacation home? Apply to join THIRDHOME Luxury Property & Travel Club now and ... Your vacation home is the key to a world of travel. Join THIRDHOME, the travel club exclusively f...
Ad format Video Image Image
Categories other other other
Duration 80 days 2 days 45 days
Like 129 58 134

3RD HOME Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “3RD HOME” top 3 ads are: Video,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“3RD HOME” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “3RD HOME” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Join The Club Don't leave your vacation home empty - THIRDHOME Join The Club
Ad text  Join an exclusive community of like-minded individuals with an appetite for luxury travel. Experi...  Do you own a luxury vacation home? Apply to join THIRDHOME Luxury Property & Travel Club now and ...  Your vacation home is the key to a world of travel. Join THIRDHOME, the travel club exclusively f...
Ad type  other  other  other
Ad word count 153  183  118

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “3RD HOME”, the text type used is other to obtain the best ad performance. “3RD HOME” can use this copy style more. On the other hand, “3RD HOME” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “3RD HOME” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “3RD HOME” are:APPLY_NOW,APPLY_NOW,APPLY_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “APPLY_NOW” help “3RD HOME” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “3RD HOME” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “3RD HOME” top 3 ads schedules are: 80 days,2 days, and 45 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “3RD HOME”‘s top 1 ad duration is 80 days. Every advertisement has a life cycle.
“3RD HOME” should put ads in the best time period, so that ads get the most value in a limited time.

Related “3RD HOME” ad case study report

If you want to check the best ad case study of other advertisers related to “3RD HOME”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “3RD HOME”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.