ルスツリゾート・オフィシャルページ Case Study Adspy Report of Best Ads - BigSpy

Facebook is the world’s largest social media platform, with 60% of brands marketing on Facebook.Facebook is a platform full of business opportunities. Whether it is individual users, small and medium enterprises, or large enterprises, they have established brand pages on Facebook for advertising and promotion. “ルスツリゾート・オフィシャルページ” chose to advertise on Facebook and achieved success. Now we analyze its successful advertising experience through BigSpy.

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks “ルスツリゾート・オフィシャルページ” ads and analyzes advertising data to help “ルスツリゾート・オフィシャルページ” find the best conversion creatives and ad copy.BigSpy makes the advertising world transparent, allowing more businesses to increase sales conversions through advertising spies. Now BigSpy generates an advertisement report for “ルスツリゾート・オフィシャルページ”, and the link is “advertiser report“. In this report, we analyze in detail the best advertising cases of “ルスツリゾート・オフィシャルページ”.

ルスツリゾート・オフィシャルページ Facebook adspy

“ルスツリゾート・オフィシャルページ” introduction:ルスツのグリーンシーズン営業は、 GWの4月28日(土)よりOPEN☆彡  http://bit.ly/2H9QzvH 遊園地やゴルフ・アクティビティ等を楽しみ 多くのみなさまの笑顔や笑い声が溢れる グリーンシ

“ルスツリゾート・オフィシャルページ” Facebook ads last run:2020-02-17 05:08:34

Top3 Advertising Case Study:

 1st2nd3rd
Advertisers ルスツリゾート・オフィシャルページ ルスツリゾート・オフィシャルページ ルスツリゾート・オフィシャルページ
Ad title お得なゴルフプレー付ご宿泊プラン 2019グリーンシーズンご宿泊プラン 2019GWルスツリゾートCM
Ad text ルスツリゾートゴルフ72が 新緑につつみ込まれる 気持の良い季節が近づいて来ました。 お得なゴルフプレー付ご宿泊プラン  http://bit.ly/2Hc0gaG タワーコース:5/3より... まだまだ冬の真っ只中ですが… ルスツリゾート 2019グリーンシーズン GW~初夏のご宿泊プランを販売開始しました!  http://bit.ly/2U8Pozn 雄大な北海道の大自然が新緑... . ルスツリゾートの遊園地は、 GWの4月27日(土)よりOPEN! . オープニングのゴールデンウィークは スペシャル花火大会や人気ヒーロー大集合で 楽しいイベント盛りだくさん♬ https:...
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Video Video Video
Categories Hotel Resort Hotel Resort Hotel Resort
Duration 1 days 105 days 3 days
Like 24 106 64

ルスツリゾート・オフィシャルページ facebook ad case analytics and study

1.Advertising format and material analysis:

The advertising formats used by “ルスツリゾート・オフィシャルページ” top 3 ads are Video,Video, and Video.

Ad Format Optimization Suggestions:

The Facebook algorithm indicates that Facebook will give priority to displaying videos to user news sources. So, to get more advertising reach, consider video advertising.

In summary: Facebook’s creatives determine the user’s first sense of advertising. A / B testing of different creatives is required, and different creatives are used for different audiences. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Advertising copy analysis and study:

 1st2nd3rd
Ad titleお得なゴルフプレー付ご宿泊プラン2019グリーンシーズンご宿泊プラン2019GWルスツリゾートCM
Ad text ルスツリゾートゴルフ72が 新緑につつみ込まれる 気持の良い季節が近づいて来ました。 お得なゴルフプレー付ご宿泊プラン  http://bit.ly/2Hc0gaG タワーコース:5/3より... まだまだ冬の真っ只中ですが… ルスツリゾート 2019グリーンシーズン GW~初夏のご宿泊プランを販売開始しました!  http://bit.ly/2U8Pozn 雄大な北海道の大自然が新緑... . ルスツリゾートの遊園地は、 GWの4月27日(土)よりOPEN! . オープニングのゴールデンウィークは スペシャル花火大会や人気ヒーロー大集合で 楽しいイベント盛りだくさん♬ https:...
Ad type other other other
Ad word count202 146 153

Ad copy optimization suggestions:

Although copywriting accounts for a small part of advertising, copywriting can directly affect the click-through rate of ads. Among all the ads of “ルスツリゾート・オフィシャルページ”, the text type used is other to obtain the best advertising results. “ルスツリゾート・オフィシャルページ” can use this copy style more. On the other hand, Advertising copy requires A / B testing, because the length of copy, spacing, and size of fonts, white space, etc. are all different.

Summary: Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing ad copy, advertisers can learn how to design good ad copy.

3. Type of CTA analytics and study:

The types of CTA used by “ルスツリゾート・オフィシャルページ” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

CTA optimization recommendations:

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it. Adding a call to action to your Facebook ad lets users know what to expect from the other side of the ad.

In the 1st advertising case, the use of “LEARN_MORE” help “ルスツリゾート・オフィシャルページ” gets a higher conversion.

In summary: Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for your test.

4. Advertising schedule:

“ルスツリゾート・オフィシャルページ” When Facebook ads are placed on Facebook, the ad schedules are 1 days,105 days, and 3 days.

Ad scheduling optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook advertising report, which day and time will you get the results. With this, you can set the schedule for your ads so that they only run during valuable time periods.

Finally, the above is the analysis and optimization suggestions for the Facebook ads of “ルスツリゾート・オフィシャルページ”. The analysis and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through Bigspy. In real advertising marketing, marketers also need to have in-depth analysis of products through BigSpy, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.