대원미디어 Case Study Adspy Report of Best Ads - BigSpy

Facebook is the world’s largest social media platform, with 60% of brands marketing on Facebook.Facebook is a platform full of business opportunities. Whether it is individual users, small and medium enterprises, or large enterprises, they have established brand pages on Facebook for advertising and promotion. “대원미디어” chose to advertise on Facebook and achieved success. Now we analyze its successful advertising experience through BigSpy.

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks “대원미디어” ads and analyzes advertising data to help “대원미디어” find the best conversion creatives and ad copy.BigSpy makes the advertising world transparent, allowing more businesses to increase sales conversions through advertising spies. Now BigSpy generates an advertisement report for “대원미디어”, and the link is “advertiser report“. In this report, we analyze in detail the best advertising cases of “대원미디어”.

대원미디어 Facebook adspy

“대원미디어” introduction:상상하는 모든 것을 현실로 만드는 기업 대원미디어의 공식 페이스북 페이지 입니다.

“대원미디어” Facebook ads last run:2020-02-17 05:08:34

Top3 Advertising Case Study:

 1st2nd3rd
Advertisers 대원미디어 대원미디어 대원미디어
Ad title 대원미디어 대원미디어 대원미디어
Ad text 개성이 없던 내가 최고의 히어로가 되기까지의 이야기다! #나의히어로아카데미아 첫 극장판! 개봉기념 예매권 이벤트★ 같이 볼 @덕친 태그하고, 응모하면 추첨을 통해 10분께... 아시아를 넘어 전 세계를 강타한 초특급 애니블록버스터 드디어 첫 극장판! 한국 최초 개봉! <나의 히어로 아카데미아 더 무비: 두 명의 히어로> 메인 예고편 공개! . #나... 2차 얼리버드 티켓OPEN http://reurl.kr/1992B1AFSV 너하나 나하나! 우리 둘이! 이번엔 다르다! 1+1티켓 판매중! ⏰판매기간: 2019.04.18(...
CTA type LEARN_MORE LEARN_MORE BOOK_TRAVEL
Ad format Video Video Image
Categories Media/News Company Media/News Company Media/News Company
Duration 1 days 1 days 1 days
Like 0 0 10

대원미디어 facebook ad case analytics and study

1.Advertising format and material analysis:

The advertising formats used by “대원미디어” top 3 ads are Video,Video, and Image.

Ad Format Optimization Suggestions:

The Facebook algorithm indicates that Facebook will give priority to displaying videos to user news sources. So, to get more advertising reach, consider video advertising.

In summary: Facebook’s creatives determine the user’s first sense of advertising. A / B testing of different creatives is required, and different creatives are used for different audiences. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Advertising copy analysis and study:

 1st2nd3rd
Ad title대원미디어대원미디어대원미디어
Ad text 개성이 없던 내가 최고의 히어로가 되기까지의 이야기다! #나의히어로아카데미아 첫 극장판! 개봉기념 예매권 이벤트★ 같이 볼 @덕친 태그하고, 응모하면 추첨을 통해 10분께... 아시아를 넘어 전 세계를 강타한 초특급 애니블록버스터 드디어 첫 극장판! 한국 최초 개봉! <나의 히어로 아카데미아 더 무비: 두 명의 히어로> 메인 예고편 공개! . #나... 2차 얼리버드 티켓OPEN http://reurl.kr/1992B1AFSV 너하나 나하나! 우리 둘이! 이번엔 다르다! 1+1티켓 판매중! ⏰판매기간: 2019.04.18(...
Ad type other other other
Ad word count216 142 200

Ad copy optimization suggestions:

Although copywriting accounts for a small part of advertising, copywriting can directly affect the click-through rate of ads. Among all the ads of “대원미디어”, the text type used is other to obtain the best advertising results. “대원미디어” can use this copy style more. On the other hand, Advertising copy requires A / B testing, because the length of copy, spacing, and size of fonts, white space, etc. are all different.

Summary: Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing ad copy, advertisers can learn how to design good ad copy.

3. Type of CTA analytics and study:

The types of CTA used by “대원미디어” are:LEARN_MORE,LEARN_MORE,BOOK_TRAVEL.

CTA optimization recommendations:

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it. Adding a call to action to your Facebook ad lets users know what to expect from the other side of the ad.

In the 1st advertising case, the use of “LEARN_MORE” help “대원미디어” gets a higher conversion.

In summary: Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for your test.

4. Advertising schedule:

“대원미디어” When Facebook ads are placed on Facebook, the ad schedules are 1 days,1 days, and 1 days.

Ad scheduling optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook advertising report, which day and time will you get the results. With this, you can set the schedule for your ads so that they only run during valuable time periods.

Finally, the above is the analysis and optimization suggestions for the Facebook ads of “대원미디어”. The analysis and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through Bigspy. In real advertising marketing, marketers also need to have in-depth analysis of products through BigSpy, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.