Award-winning Case Study For 陽光小舖 By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “陽光小舖”, or large enterprises, they have established a Facebook page for advertising and promotion. “陽光小舖” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “陽光小舖” through the method of adspy!

陽光小舖 Facebook ad Introduction by ad spy method

“陽光小舖” introduction:

“陽光小舖” Facebook ads last run:2020-02-21 21:20:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “陽光小舖” ads data to help “陽光小舖” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “陽光小舖”. In this report, we analyze in detail the best ad cases of “陽光小舖”.

陽光小舖 Top3 Ads Case Study:

Advertisers 陽光小舖 陽光小舖 陽光小舖
Ad title 會漏水保證免錢 【愛車】車內總是充滿異味? 【美妝】美女不會告訴你的祕密!
Ad text 貴鬆鬆的愛床,還不好好愛護它嗎❓ 100%完全防水、防塵螨、透氣不悶熱 會漏水免錢❗️ ▶ ⭕️小孩尿床⭕️MC沾到⭕️體液染黃 ⭕️飲料倒翻... 食物異味、煙味、空氣異味充滿車內快受不了❓❗️ 天然精油不刺鼻,持續擴香持續90天❗️❗️❗️ 【車用空調香芬膏】一次三種香芬膏通通送給你♥️ 質感加滿分,開啟空調擴香一整天 買一送三 htt... 零失誤➕零技巧 超自然眉筆!! 【零失誤極細眉筆】給你不一樣的體驗 眉毛是臉部的靈魂,自然防水不脫妝😍😍 買一送一👉
Ad format Video Video Video
Categories Department Store Department Store Department Store
Duration 1 days 1 days 8 days
Like 36 28 4

陽光小舖 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “陽光小舖” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“陽光小舖” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “陽光小舖” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 會漏水保證免錢 【愛車】車內總是充滿異味? 【美妝】美女不會告訴你的祕密!
Ad text  貴鬆鬆的愛床,還不好好愛護它嗎❓ 100%完全防水、防塵螨、透氣不悶熱 會漏水免錢❗️ ▶ ⭕️小孩尿床⭕️MC沾到⭕️體液染黃 ⭕️飲料倒翻...  食物異味、煙味、空氣異味充滿車內快受不了❓❗️ 天然精油不刺鼻,持續擴香持續90天❗️❗️❗️ 【車用空調香芬膏】一次三種香芬膏通通送給你♥️ 質感加滿分,開啟空調擴香一整天 買一送三 htt...  零失誤➕零技巧 超自然眉筆!! 【零失誤極細眉筆】給你不一樣的體驗 眉毛是臉部的靈魂,自然防水不脫妝😍😍 買一送一👉
Ad type  other  other  other
Ad word count 160  119  85

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “陽光小舖”, the text type used is other to obtain the best ad performance. “陽光小舖” can use this copy style more. On the other hand, “陽光小舖” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “陽光小舖” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “陽光小舖” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “陽光小舖” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “陽光小舖” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “陽光小舖” top 3 ads schedules are: 1 days,1 days, and 8 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “陽光小舖”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“陽光小舖” should put ads in the best time period, so that ads get the most value in a limited time.

Related “陽光小舖” ad case study report

If you want to check the best ad case study of other advertisers related to “陽光小舖”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “陽光小舖”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.