輕鬆早安 Case Study Adspy Report of Best Ads - BigSpy

Facebook is the world’s largest social media platform, with 60% of brands marketing on Facebook.Facebook is a platform full of business opportunities. Whether it is individual users, small and medium enterprises, or large enterprises, they have established brand pages on Facebook for advertising and promotion. “輕鬆早安” chose to advertise on Facebook and achieved success. Now we analyze its successful advertising experience through BigSpy.

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks “輕鬆早安” ads and analyzes advertising data to help “輕鬆早安” find the best conversion creatives and ad copy.BigSpy makes the advertising world transparent, allowing more businesses to increase sales conversions through advertising spies. Now BigSpy generates an advertisement report for “輕鬆早安”, and the link is “advertiser report“. In this report, we analyze in detail the best advertising cases of “輕鬆早安”.

輕鬆早安 Facebook adspy

“輕鬆早安” introduction:輕鬆本人正積極地過著非常普通的每一天,毫無廉恥地分享著只有她自己才覺得重要的事。但假如有人恰巧看見,而內心被牽動了那麼一下,也許彼此會感覺到,因而獲得一點溫暖 :)

“輕鬆早安” Facebook ads last run:2020-02-22 17:20:15

Top3 Advertising Case Study:

 1st2nd3rd
Advertisers 輕鬆早安 輕鬆早安 輕鬆早安
Ad title 輕鬆早安 輕鬆早安 輕鬆早安 (@relaxmorning) • Instagram photos and videos
Ad text 有時我們會想念前度,不是因為還愛,而是因為我們想念那時的自己。當時我們,比較年輕,比較任性,比較無憂無慮。 別試著跟他聯繫了,他幫不到你... 無情的不是他,是溜走的歲月。 #如果倫敦不快樂 - 第十八章 - JOSEPHINE - 我和Noel是中學同學。 他比我大兩年,是我的學長。 學校𥚃一直流傳著他喜歡我的傳聞。有次同學惡作劇在黑板上寫上張X❤️班長,... 人還是不要太介懷自己的過去。 例如,你曾經跟爛人交往過不等於你就是專吸爛人的爛人磁石。 曾經很懶也不代表以後不會遇上讓自己發奮圖強的工作。 曾經很倒楣也不代表你一輩子不會遇上好運。 有很...
CTA type LIKE_PAGE N/A VIEW_INSTAGRAM_PROFILE
Ad format Image Image Image
Categories Personal Blog Personal Blog Personal Blog
Duration 55 days 55 days 3 days
Like 3 127 0

輕鬆早安 facebook ad case analytics and study

1.Advertising format and material analysis:

The advertising formats used by “輕鬆早安” top 3 ads are Image,Image, and Image.

Ad Format Optimization Suggestions:

The Facebook algorithm indicates that Facebook will give priority to displaying videos to user news sources. So, to get more advertising reach, consider video advertising.

In summary: Facebook’s creatives determine the user’s first sense of advertising. A / B testing of different creatives is required, and different creatives are used for different audiences. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Advertising copy analysis and study:

 1st2nd3rd
Ad title輕鬆早安輕鬆早安輕鬆早安 (@relaxmorning) • Instagram photos and videos
Ad text 有時我們會想念前度,不是因為還愛,而是因為我們想念那時的自己。當時我們,比較年輕,比較任性,比較無憂無慮。 別試著跟他聯繫了,他幫不到你... 無情的不是他,是溜走的歲月。 #如果倫敦不快樂 - 第十八章 - JOSEPHINE - 我和Noel是中學同學。 他比我大兩年,是我的學長。 學校𥚃一直流傳著他喜歡我的傳聞。有次同學惡作劇在黑板上寫上張X❤️班長,... 人還是不要太介懷自己的過去。 例如,你曾經跟爛人交往過不等於你就是專吸爛人的爛人磁石。 曾經很懶也不代表以後不會遇上讓自己發奮圖強的工作。 曾經很倒楣也不代表你一輩子不會遇上好運。 有很...
Ad type other other other
Ad word count86 1407 387

Ad copy optimization suggestions:

Although copywriting accounts for a small part of advertising, copywriting can directly affect the click-through rate of ads. Among all the ads of “輕鬆早安”, the text type used is other to obtain the best advertising results. “輕鬆早安” can use this copy style more. On the other hand, Advertising copy requires A / B testing, because the length of copy, spacing, and size of fonts, white space, etc. are all different.

Summary: Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing ad copy, advertisers can learn how to design good ad copy.

3. Type of CTA analytics and study:

The types of CTA used by “輕鬆早安” are:LIKE_PAGE,N/A,VIEW_INSTAGRAM_PROFILE.

CTA optimization recommendations:

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it. Adding a call to action to your Facebook ad lets users know what to expect from the other side of the ad.

In the 1st advertising case, the use of “LIKE_PAGE” help “輕鬆早安” gets a higher conversion.

In summary: Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for your test.

4. Advertising schedule:

“輕鬆早安” When Facebook ads are placed on Facebook, the ad schedules are 55 days,55 days, and 3 days.

Ad scheduling optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook advertising report, which day and time will you get the results. With this, you can set the schedule for your ads so that they only run during valuable time periods.

Finally, the above is the analysis and optimization suggestions for the Facebook ads of “輕鬆早安”. The analysis and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through Bigspy. In real advertising marketing, marketers also need to have in-depth analysis of products through BigSpy, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.