Award-winning Case Study For 転職ナビ By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “転職ナビ”, or large enterprises, they have established a Facebook page for advertising and promotion. “転職ナビ” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “転職ナビ” through the method of adspy!

転職ナビ Facebook ad Introduction by ad spy method

“転職ナビ” introduction:転職サイト「転職ナビ」の新卒、ちなってぃです! 皆さんのご転職活動のお助けになりそうな情報の他、日々の仕事の様子等をお届け致します!

“転職ナビ” Facebook ads last run:2020-02-20 22:50:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “転職ナビ” ads data to help “転職ナビ” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “転職ナビ”. In this report, we analyze in detail the best ad cases of “転職ナビ”.

転職ナビ Top3 Ads Case Study:

Advertisers 転職ナビ 転職ナビ 転職ナビ
Ad title 転職ナビ 【忙しいひと必見の転職アプリ】スキマ時間で転職活動できちゃうよ。 転職ナビ-正社員の求人がみつかる転職アプリ
Ad text   【いまの私にぴったりな仕事がみつかる】 「あの仕事やってみたいけど、経験がないから受かるか不安・・」 そんな心配はいりません。 転職ナビは、掲載中の求人のうち51%が未経験OK! 新しい挑戦をす...
Ad format Carousel Carousel Image
Categories Internet Company Internet Company Internet Company
Duration 102 days 18 days 102 days
Like 0 0 0

転職ナビ Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “転職ナビ” top 3 ads are: Carousel,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“転職ナビ” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “転職ナビ” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 転職ナビ 【忙しいひと必見の転職アプリ】スキマ時間で転職活動できちゃうよ。 転職ナビ-正社員の求人がみつかる転職アプリ
Ad text      【いまの私にぴったりな仕事がみつかる】 「あの仕事やってみたいけど、経験がないから受かるか不安・・」 そんな心配はいりません。 転職ナビは、掲載中の求人のうち51%が未経験OK! 新しい挑戦をす...
Ad type  other  other  other
Ad word count 0  0  110

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “転職ナビ”, the text type used is other to obtain the best ad performance. “転職ナビ” can use this copy style more. On the other hand, “転職ナビ” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “転職ナビ” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “転職ナビ” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “転職ナビ” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “転職ナビ” top 3 ads schedules are: 102 days,18 days, and 102 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “転職ナビ”‘s top 1 ad duration is 102 days. Every advertisement has a life cycle.
“転職ナビ” should put ads in the best time period, so that ads get the most value in a limited time.

Related “転職ナビ” ad case study report

If you want to check the best ad case study of other advertisers related to “転職ナビ”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “転職ナビ”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.